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Setting business objectives and measuring performance

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  • Doyle, Peter

Abstract

Western companies tend to over focus on profitability as a measure of performance. Exceptional success on one such measure of performance invariably creates organisational instability because it implies minimising expectations. Peter Doyle introduces the notion of a tolerance zone whereby the firm matches the minimum expectations of all its key stakeholders. The task of management is to broaden this tolerance zone through creating a long-term mutuality of interest between potentially disparate stakeholder interests.

Suggested Citation

  • Doyle, Peter, 1994. "Setting business objectives and measuring performance," European Management Journal, Elsevier, vol. 12(2), pages 123-132, June.
    • Handle: RePEc:eee:eurman:v:12:y:1994:i:2:p:123-132
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    Citations

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    Cited by:

    1. Hafeez, Khalid & Zhang, YanBing & Malak, Naila, 2002. "Determining key capabilities of a firm using analytic hierarchy process," International Journal of Production Economics, Elsevier, vol. 76(1), pages 39-51, March.
    2. Che Mohd Zulkifli Che Omar Author_Email: & Osman Jusoh, 2011. "Involvement Of Malaysian Smes In Logistics: Potential And Prospects," 2nd International Conference on Business and Economic Research (2nd ICBER 2011) Proceeding 2011-328, Conference Master Resources.
    3. Glunk, U. & Wilderom, C.P.M., 1996. "Organizational Effectiveness = Corporate Performance? Why and How Two Research Traditions Need to be Merged," Other publications TiSEM e5cdb0ed-7086-4502-8c90-1, Tilburg University, School of Economics and Management.
    4. Soviana, Soviana, 2013. "Framework for Analyzing Community-Based Enterprise (CBE): Literature review of organizational architecture and organizational performance," EconStor Preprints 74719, ZBW - Leibniz Information Centre for Economics.
    5. Patrick Ransom & Douglas J. Lober, 1999. "Why do firms set environmental performance goals?: Some evidence from organizational theory," Business Strategy and the Environment, Wiley Blackwell, vol. 8(1), pages 1-13, January.
    6. Glunk, U. & Wilderom, C.P.M., 1996. "Organizational Effectiveness = Corporate Performance? Why and How Two Research Traditions Need to be Merged," Research Memorandum 715, Tilburg University, School of Economics and Management.
    7. Collison, David & Ferguson, John & Kozuma, Yoshinao & Power, David & Stevenson, Lorna, 2011. "The impact of introductory accounting courses on student perceptions about the purpose of accounting information and the objectives of business: A comparison of the UK and Japan," Accounting forum, Elsevier, vol. 35(1), pages 47-60.
    8. John Ferguson & David Collison & David Power & Lorna Stevenson, 2006. "Accounting textbooks: Exploring the production of a cultural and political artifact," Accounting Education, Taylor & Francis Journals, vol. 15(3), pages 243-260.
    9. Carvalho, Cláudia & Brito, Carlos, 2009. "Innovative Public Service Delivery: How to assess the new relationship between public agencies and society?," Working Papers 8/2009, Universidade Portucalense, Centro de Investigação em Gestão e Economia (CIGE).
    10. Lenka Drličková, 2009. "'Doyle's Model of Firm in Practice? ' Qualitative Research of an International Retail Organization," Ekonomika a Management, Prague University of Economics and Business, vol. 2009(4).
    11. repec:dau:papers:123456789/2470 is not listed on IDEAS
    12. Kleanthis K. Katsaros & Athanasios N. Tsirikas & Christos S. Nicolaidis, 2015. "Firm performance: The role of CEOs' emotional and cognitive characteristics," International Journal of Business and Economic Sciences Applied Research (IJBESAR), Democritus University of Thrace (DUTH), Kavala Campus, Greece, vol. 8(1), pages 51-82, August.
    13. Ferguson, John & Collison, David & Power, David & Stevenson, Lorna, 2005. "What are recommended accounting textbooks teaching students about corporate stakeholders?," The British Accounting Review, Elsevier, vol. 37(1), pages 23-46.

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