Bundling decisions in a two-product duopoly – Lead or follow?
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DOI: 10.1016/j.ejor.2020.01.030
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- Kumar, Patanjal & Baraiya, Rajendra & Das, Debashree & Jakhar, Suresh Kumar & Xu, Lei & Mangla, Sachin Kumar, 2021. "Social responsibility and cost-learning in dyadic supply chain coordination," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 156(C).
- Sarat Kumar Jena & Abhijeet Ghadge, 2022. "Product bundling and advertising strategy for a duopoly supply chain: a power-balance perspective," Annals of Operations Research, Springer, vol. 315(2), pages 1729-1753, August.
- Page, Kenneth & Pérez, Juan & Telha, Claudio & García-Echalar, Andrés & López-Ospina, Héctor, 2021. "Optimal bundle composition in competition for continuous attributes," European Journal of Operational Research, Elsevier, vol. 293(3), pages 1168-1187.
- Wu, Xiangxiang & Zha, Yong & Ling, Liuyi & Yu, Yugang, 2022. "Competing OEMs’ responses to a developer's services installation and strategic update of platform quality," European Journal of Operational Research, Elsevier, vol. 297(2), pages 545-559.
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Keywords
Pricing; Bundling; Game theory; Duopoly;All these keywords.
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