Asymmetric marginal costs in search models
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DOI: 10.1016/j.econlet.2012.05.011
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References listed on IDEAS
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- Shelegia, Sandro & Wilson, Christopher, 2019. "A Generalized Model of Advertised Sales," CEPR Discussion Papers 14113, C.E.P.R. Discussion Papers.
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- Baumann, Stuart, 2017. "Comparative Advertising: The role of prices," MPRA Paper 79872, University Library of Munich, Germany.
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More about this item
Keywords
Asymmetric costs; Pricing; Mixed strategies;All these keywords.
JEL classification:
- L1 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance
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