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The effects of an innovative e-commerce poverty alleviation platform on Chinese rural laborer skills development and family well-being

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  • Huang, Chien-Chung
  • Jin, Huiying
  • Zhang, Jieyou
  • Zheng, Qinqin
  • Chen, Yafan
  • Cheung, Shannon
  • Liu, Chuwei

Abstract

Since its economic reforms in 1978, China has seen nearly 700 million people lifted out of poverty. Although a great feat, millions of people, concentrated primarily in rural areas of the country, continue to experience extreme poverty. In order to address this issue, the Chinese government announced a strategy, called targeted poverty alleviation, to eliminate poverty by 2020. This strategy calls upon the cooperation of enterprises in this poverty alleviation effort. This study examines the China Philanthropy platform to illustrate how targeted poverty alleviation efforts have led to an innovative and successful e-commerce platform, which has shown positive effects on skills development, income, and resource allocation for workers and their families. The results indicate that this novel platform has strong potential to improve the professional skills of the participants and increase their family incomes. In turn, the families have more income to allocate to the education expenses of their children, an indicator of human capital accumulation. Policy implications are discussed.

Suggested Citation

  • Huang, Chien-Chung & Jin, Huiying & Zhang, Jieyou & Zheng, Qinqin & Chen, Yafan & Cheung, Shannon & Liu, Chuwei, 2020. "The effects of an innovative e-commerce poverty alleviation platform on Chinese rural laborer skills development and family well-being," Children and Youth Services Review, Elsevier, vol. 116(C).
    • Handle: RePEc:eee:cysrev:v:116:y:2020:i:c:s0190740920303479
    DOI: 10.1016/j.childyouth.2020.105189
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    2. Shannon Cheung & Xiaoxia Xie & Chien-chung Huang, 2020. "Mind Over Matter: Mindfulness, Income, Resilience, and Life Quality of Vocational High School Students in China," IJERPH, MDPI, vol. 17(16), pages 1-13, August.
    3. Jing Su & Liwei Tang & Pan Xiao & Ermei Wang, 2023. "Multidimensional poverty vulnerability in rural China," Empirical Economics, Springer, vol. 64(2), pages 897-930, February.
    4. Wang, Yunxian & Wang, Xin & Zhang, Zheng & Cui, Zhanmin & Zhang, Yuan, 2023. "Role of fiscal and monetary policies for economic recovery in China," Economic Analysis and Policy, Elsevier, vol. 77(C), pages 51-63.
    5. Xiaojing Li & Apurbo Sarkar & Xianli Xia & Waqar Hussain Memon, 2021. "Village Environment, Capital Endowment, and Farmers’ Participation in E-Commerce Sales Behavior: A Demand Observable Bivariate Probit Model Approach," Agriculture, MDPI, vol. 11(9), pages 1-20, September.
    6. Tang, Jianjun & Gong, Jiaowei & Ma, Wanglin & Rahut, Dil Bahadur, 2022. "Narrowing urban–rural income gap in China: The role of the targeted poverty alleviation program," Economic Analysis and Policy, Elsevier, vol. 75(C), pages 74-90.
    7. Vakulenko, Yulia & Arsenovic, Jasenko & Hellström, Daniel & Shams, Poja, 2022. "Does delivery service differentiation matter? Comparing rural to urban e-consumer satisfaction and retention," Journal of Business Research, Elsevier, vol. 142(C), pages 476-484.
    8. Jiang, Hongli & Hu, Wenjie & Guo, Ziqing & Hou, Yan & Chen, Tingqiang, 2024. "E-commerce development and carbon emission efficiency: Evidence from 240 cities in China," Economic Analysis and Policy, Elsevier, vol. 82(C), pages 586-603.
    9. Yang, Zhaiting & Liu, Huiqin & Jiang, Youwei & Zhang, Zhuyun, 2023. "Innovative strategies for green economic recovery: Enhancing efficiency in resource markets," Resources Policy, Elsevier, vol. 86(PB).

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