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Selling jobs in the service sector

Author

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  • Sasser, W. Earl
  • Arbeit, Stephen P.

Abstract

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Suggested Citation

  • Sasser, W. Earl & Arbeit, Stephen P., 1976. "Selling jobs in the service sector," Business Horizons, Elsevier, vol. 19(3), pages 61-65, June.
  • Handle: RePEc:eee:bushor:v:19:y:1976:i:3:p:61-65
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    Cited by:

    1. Soliman E M, 2013. "The Relationship Between Internal Marketing Orientation and Employee Job Satisfaction In Public Sector," International Journal of Learning and Development, Macrothink Institute, vol. 3(5), pages 111-120, October.
    2. Thomaidou Pavlidou, Christina & Efstathiades, Andreas, 2021. "The effects of internal marketing strategies on the organizational culture of secondary public schools," Evaluation and Program Planning, Elsevier, vol. 84(C).
    3. S. Praveen Kumar, 2012. "International Marketing - A Conceptual Framework," Journal of Commerce and Trade, Society for Advanced Management Studies, vol. 7(1), pages 71-76, April.
    4. Thi Minh Ngoc Luu & Nguyen Phuong Mai & Thi Huong Dang & Thi Minh Hien Vu, 2022. "The Impact of Internal Marketing on Employee Satisfaction in the Vietnamese Telecommunication Industry," Contemporary Economics, University of Economics and Human Sciences in Warsaw., vol. 16(4), December.
    5. Gounaris, Spiros P., 2006. "Internal-market orientation and its measurement," Journal of Business Research, Elsevier, vol. 59(4), pages 432-448, April.
    6. Khalid Zia & Hadi Noor Ul, 2021. "Measuring a Multifaceted Concept: A high Order Confirmatory Factor Analysis Towards Internal Marketing," Management & Marketing, Sciendo, vol. 16(3), pages 228-245, September.
    7. Galina Biedenbach & Thomas Biedenbach & Peter Hultén & Veronika Tarnovskaya, 2022. "Organizational resilience and internal branding: investigating the effects triggered by self-service technology," Journal of Brand Management, Palgrave Macmillan, vol. 29(4), pages 420-433, July.
    8. Myriam Bellaouaied & Abdelkader Gam, 2011. "Internal marketing as a new alternative for the service employees' performance: an empirical study," Post-Print halshs-00706050, HAL.
    9. Eldon Y. Li & Shu-Fen Ko, 2021. "Employee’s Market Orientation Behavior and Firm’s Internal Marketing Mechanism: A Multilevel Perspective of Job Performance Theory," Sustainability, MDPI, vol. 13(12), pages 1-25, June.
    10. Meryem El Alaoui Amine & Laila Ouhna, 2018. "Internal Relationship Marketing and Job Performance: A Theoretical Analysis," International Business Research, Canadian Center of Science and Education, vol. 11(11), pages 128-142, November.
    11. Victor Nasser Harkat & Younes Belfellah & Bilal Bourkha, 2017. "Commitment: a 'contagious' feeling between employees and customers in banking sector," Post-Print hal-01755479, HAL.
    12. Lings, Ian N., 2004. "Internal market orientation: Construct and consequences," Journal of Business Research, Elsevier, vol. 57(4), pages 405-413, April.
    13. Myoung-Soung Lee & Gap-Yeon Jeong, 2022. "The Effects of Internal Market Orientation on Service Providers’ Service Innovative Behavior: A Serial Multiple Mediation Effect on Perceived Social Capital on Customers and Work Engagement," Sustainability, MDPI, vol. 14(23), pages 1-17, November.

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