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Embedded Corporate Social Responsibility: Can't We Do Better Than GE, Intel, and IBM? How About a Benefit Corporation?

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  • Sarason, Yolanda
  • Hanley, Grace

Abstract

We agree with Aguinis and Glavas's (2013) conceptualization of embedded versus peripheral corporate social responsibility (CSR). Our concern is whether GE, Intel, and IBM are the best examples of companies with embedded CSR. We propose a more systematic identification of companies with embedded company-wide CSR. A source of exemplars may be aided in drawing upon companies that meet the criteria of “B Corps” or organize as “Benefit Corporations.” Patagonia and New Belgium Brewing Company are provided as examples of “B Corp” companies that utilize core competencies to create company-wide embedded CSR.

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  • Sarason, Yolanda & Hanley, Grace, 2013. "Embedded Corporate Social Responsibility: Can't We Do Better Than GE, Intel, and IBM? How About a Benefit Corporation?," Industrial and Organizational Psychology, Cambridge University Press, vol. 6(4), pages 354-358, December.
    • Handle: RePEc:cup:inorps:v:6:y:2013:i:04:p:354-358_00
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    Cited by:

    1. Jing Chen & Zhe Zhang & Ming Jia, 2021. "How CEO narcissism affects corporate social responsibility choice?," Asia Pacific Journal of Management, Springer, vol. 38(3), pages 897-924, September.
    2. Moroz, Peter W. & Branzei, Oana & Parker, Simon C. & Gamble, Edward N., 2018. "Imprinting with purpose: Prosocial opportunities and B Corp certification," Journal of Business Venturing, Elsevier, vol. 33(2), pages 117-129.

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