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Una interpretación de capacidades de diseno industrial en pequenas y medianas empresas manufactureras

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  • José Javier Aguilar Zambrano
  • Daira Hernández Romero

Abstract

La literatura sobre la I+D, la economía del cambio técnico y la gestión de la innovación, consideran al diseno industrial como un integrador esencial en los procesos de innovación. Sin embargo, las capacidades clave del diseno industrial han sido identificadas a partir de los resultados, y no desde la configuración y gestión de las capacidades propias del diseno para el logro de estos resultados. Desde las perspectivas teóricas del recurso-base y de las capacidades dinámicas, así como desde las orientaciones conceptuales de medición de esfuerzos de I+D e Innovación en los manuales de Frascati y Oslo, las actividades asociadas al diseno industrial pueden considerarse, o bien como un componente de las capacidades de innovación, o bien como un conjunto de actividades que confluyen en un interés específico del desarrollo de productos en las actividades de I+D. Por otra parte, la literatura de recurso humano plantea las actividades del diseno como un recurso estratégico asociado a competencias individuales, que se incorporan al proceso de desarrollo de producto. A través de una revisión de la literatura en diseno e innovación y el análisis de bases de datos de sondeos empresariales de impacto del trabajo del diseno, este artículo plantea una propuesta de definición de capacidades organizacionales de diseno industrial. La propuesta integra la perspectiva de la formación de competencias individuales, competencias esenciales organizacionales y el concepto de capacidades dinámicas. De la misma manera se plantean unas bases metodológicas para la identificación de capacidades de diseno industrial en las empresas.

Suggested Citation

  • José Javier Aguilar Zambrano & Daira Hernández Romero, 2012. "Una interpretación de capacidades de diseno industrial en pequenas y medianas empresas manufactureras," Revista Ciencias Estratégicas, Universidad Pontificia Bolivariana, December.
    • Handle: RePEc:col:000431:011383
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    References listed on IDEAS

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    More about this item

    Keywords

    Capacidades organizacionales de diseñoCompetencias en diseñoDiseño industrialDiseño e innovación;

    JEL classification:

    • L10 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - General
    • L20 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - General
    • L60 - Industrial Organization - - Industry Studies: Manufacturing - - - General

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