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Diversification strategy in small and medium size agribusinesses in the Czech Republic - impulses for searching business opportunities

Author

Listed:
  • J. Hron

    (Department of Management, Faculty of Economics and Management , Czech University of Life Sciences, Prague, Czech Republic)

  • J. Štůsek

    (Department of Management, Faculty of Economics and Management , Czech University of Life Sciences, Prague, Czech Republic)

  • M. Arnošt

    (Department of Management, Faculty of Economics and Management , Czech University of Life Sciences, Prague, Czech Republic)

  • J. Huml

    (Department of Management, Faculty of Economics and Management , Czech University of Life Sciences, Prague, Czech Republic)

Abstract

The paper derives from the working and publication activities from research project "Chances of product diversification on behalf of improvement of competitive advantage in the small and middle-size farming business in the Czech Republic". This paper deals with the critical success factors for successful diversification at the small and middle-size farming business. For the purpose effective implementation of the diversification have been identified the principal influences of this issue. Besides of that, we have tried to measure a diversification's impact for an entrepreneurial profit in agricultural area. There is a definition of "diversification" as new farmer's activities for using profit opportunity. On the base of 50 units-exploration has been made a hypothesis validation of the most often impulse for doing diversification. That is an effort to utilize more effectively the product factors of farming business. Further, there was a validation of the effective and efficiency diversifications' characters.

Suggested Citation

  • J. Hron & J. Štůsek & M. Arnošt & J. Huml, 2008. "Diversification strategy in small and medium size agribusinesses in the Czech Republic - impulses for searching business opportunities," Agricultural Economics, Czech Academy of Agricultural Sciences, vol. 54(11), pages 505-509.
    • Handle: RePEc:caa:jnlage:v:54:y:2008:i:11:id:267-agricecon
    DOI: 10.17221/267-AGRICECON
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    References listed on IDEAS

    as
    1. J. Hron & J. Štůsek & M. Arnošt & J. Huml & L. Platilová-Vorlíčková, 2007. "Diversification - strategy of building the competitive advantage in agribusiness," Agricultural Economics, Czech Academy of Agricultural Sciences, vol. 53(12), pages 580-584.
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    Cited by:

    1. Ľubica Kubicová & Zdenka Kádeková & Natália Turčeková & Peter Bielik, 2019. "Consumption of food in relation to income and saturation limit of Slovak households," Agricultural Economics, Czech Academy of Agricultural Sciences, vol. 65(12), pages 560-568.
    2. Pawel Bryla, 2012. "The characteristics of farmers applying for the EU investment support in Poland," Agricultural Economics, Czech Academy of Agricultural Sciences, vol. 58(1), pages 21-33.

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