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Consumer Search in Retail Gasoline Markets

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  • David P. Byrne
  • Nicolas de Roos

Abstract

This paper develops novel direct tests for search behavior in retail gasoline markets. We exploit a unique market-level dataset that allows us to directly measure search intensity with daily web traffic data from a gasoline price reporting website and perfectly measure daily changes in price levels and dispersion. Our simple yet powerful tests provide strong evidence of both cross-sectional and intertemporal price search behavior.
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  • David P. Byrne & Nicolas de Roos, 2017. "Consumer Search in Retail Gasoline Markets," Journal of Industrial Economics, Wiley Blackwell, vol. 65(1), pages 183-193, March.
    • Handle: RePEc:bla:jindec:v:65:y:2017:i:1:p:183-193
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    File URL: http://hdl.handle.net/10.1111/joie.12119
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    References listed on IDEAS

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    1. David P. Byrne, & Gordon Leslie, 2013. "How do Co nsumers Respond to Gasoline," Department of Economics - Working Papers Series 1176, The University of Melbourne.
    2. Matthew S. Lewis & Howard P. Marvel, 2011. "When Do Consumers Search?," Journal of Industrial Economics, Wiley Blackwell, vol. 59(3), pages 457-483, September.
    3. David P. Byrne, Gordon W. Leslie, and Roger Ware, 2015. "How do Consumers Respond to Gasoline Price Cycles?," The Energy Journal, International Association for Energy Economics, vol. 0(Number 1).
    4. Matthew S. Lewis, 2011. "Asymmetric Price Adjustment and Consumer Search: An Examination of the Retail Gasoline Market," Journal of Economics & Management Strategy, Wiley Blackwell, vol. 20(2), pages 409-449, June.
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    10. Babur De Los Santos & Ali Hortacsu & Matthijs R. Wildenbeest, 2012. "Testing Models of Consumer Search Using Data on Web Browsing and Purchasing Behavior," American Economic Review, American Economic Association, vol. 102(6), pages 2955-2980, October.
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    15. Michael R. Baye & John Morgan & Patrick Scholten, 2006. "Information, Search, and Price Dispersion," Working Papers 2006-11, Indiana University, Kelley School of Business, Department of Business Economics and Public Policy.
    16. Nicolas de Roos & Hajime Katayama, 2013. "Gasoline Price Cycles Under Discrete Time Pricing," The Economic Record, The Economic Society of Australia, vol. 89(285), pages 175-193, June.
    17. Ambarish Chandra & Mariano Tappata, 2011. "Consumer search and dynamic price dispersion: an application to gasoline markets," RAND Journal of Economics, RAND Corporation, vol. 42(4), pages 681-704, December.
    18. Zhongmin Wang, 2009. "(Mixed) Strategy in Oligopoly Pricing: Evidence from Gasoline Price Cycles Before and Under a Timing Regulation," Journal of Political Economy, University of Chicago Press, vol. 117(6), pages 987-1030, December.
    19. Alan T. Sorensen, 2000. "Equilibrium Price Dispersion in Retail Markets for Prescription Drugs," Journal of Political Economy, University of Chicago Press, vol. 108(4), pages 833-862, August.
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    Cited by:

    1. Elliott, Robert & Sun, Puyang & Zhu, Tong, 2020. "Shell shocked: The impact of foreign entry on the gasoline retail market in China," Energy Economics, Elsevier, vol. 86(C).
    2. David P Byrne & Jia Sheen Nah & Peng Xue, 2018. "Australia Has the World's Best Petrol Price Data: FuelWatch and FuelCheck," Australian Economic Review, The University of Melbourne, Melbourne Institute of Applied Economic and Social Research, vol. 51(4), pages 564-577, December.
    3. Wein, Thomas, 2021. "Why abandoning the paradise? Stations incentives to reduce gasoline prices at first," VfS Annual Conference 2021 (Virtual Conference): Climate Economics 242362, Verein für Socialpolitik / German Economic Association.
    4. Jeisson Cárdenas & Jesús Otero & Luis H. Gutiérrez, 2022. "Search intensity, search time and prices: evidence from retail diesel markets in France," Quality & Quantity: International Journal of Methodology, Springer, vol. 56(6), pages 4797-4807, December.
    5. Alderighi, Marco & Nicolini, Marcella, 2022. "Strategic information disclosure in vertical markets," International Journal of Industrial Organization, Elsevier, vol. 85(C).
    6. Xu, Jiayi & Zhang, Xiao-Bing & Liu, Yang, 2024. "Asymmetric search behavior for gasoline prices: Evidence from the Chinese gasoline market," International Review of Economics & Finance, Elsevier, vol. 89(PB), pages 699-712.
    7. Holmes, Mark J. & Otero, Jesús, 2023. "Asymmetric behaviour and the 9-ending pricing of retail gasoline," Energy, Elsevier, vol. 263(PC).
    8. Arezoo Ghazanfari & Armin Razmjoo, 2022. "The Effect of Market Isolation on Competitive Behavior in Retail Petrol Markets," Sustainability, MDPI, vol. 14(13), pages 1-33, July.
    9. Øystein Foros & Mai Nguyen-Ones & Frode Steen, 2021. "The Effects of a Day off from Retail Price Competition: Evidence on Consumer Behavior and Firm Performance in Gasoline Retailing," International Journal of the Economics of Business, Taylor & Francis Journals, vol. 28(1), pages 49-87, January.
    10. Franco Mairuzzo & Peter Ormosi, 2022. "Do the poor pay more for increasing market concentration? A study of retail petroleum," Working Paper series, University of East Anglia, Centre for Competition Policy (CCP) 2021-08, Centre for Competition Policy, University of East Anglia, Norwich, UK..
    11. Horvath, Marco, 2019. "Germany's market transparency unit for fuels: Fostering collusion or competition?," Ruhr Economic Papers 836, RWI - Leibniz-Institut für Wirtschaftsforschung, Ruhr-University Bochum, TU Dortmund University, University of Duisburg-Essen.
    12. Thomas Wein, 2021. "Why Abandon the Paradise? Stations’ Incentives to Reduce Gasoline Prices at First," Journal of Industry, Competition and Trade, Springer, vol. 21(4), pages 465-504, December.
    13. Jens‐Peter Loy & Dieter Pennerstorfer & Daniela Rroshi & Christoph Weiss & Biliana Yontcheva, 2022. "Consumer Information and Price Transmission: Empirical Evidence," Journal of Industrial Economics, Wiley Blackwell, vol. 70(3), pages 631-683, September.
    14. Frondel, Manuel & Horvath, Marco & Vance, Colin & Kihm, Alexander, 2019. "Increased market transparency in Germany's gasoline market: What about rockets and feathers?," Ruhr Economic Papers 810, RWI - Leibniz-Institut für Wirtschaftsforschung, Ruhr-University Bochum, TU Dortmund University, University of Duisburg-Essen.
    15. Oczkowski, Edward & Wong, Alfred & Sharma, Kishor, 2018. "The impact of major fuel retailers on regional New South Wales petrol prices," Economic Analysis and Policy, Elsevier, vol. 57(C), pages 44-59.
    16. Frondel, Manuel & Thiel, Patrick & Vance, Colin, 2024. "Heterogeneous pass-through over space and time: The case of Germany's fuel tax discount," Ruhr Economic Papers 1087, RWI - Leibniz-Institut für Wirtschaftsforschung, Ruhr-University Bochum, TU Dortmund University, University of Duisburg-Essen.
    17. Sven Heim, 2021. "Asymmetric cost pass-through and consumer search: empirical evidence from online platforms," Quantitative Marketing and Economics (QME), Springer, vol. 19(2), pages 227-260, June.
    18. Pessoa, João Paulo & Rezende, Leonardo & Assunção, Juliano, 2019. "Flex cars and competition in fuel retail markets," International Journal of Industrial Organization, Elsevier, vol. 63(C), pages 145-184.
    19. Kaufmann, Robert K., 2023. "Energy price volatility affects decisions to purchase energy using capital: Motor vehicles," Energy Economics, Elsevier, vol. 126(C).
    20. Montag, Felix & Sagimuldina, Alina & Winter, Christoph, 2024. "When does mandatory price disclosure lower prices? Evidence from the German fuel market," Working Papers 344, The University of Chicago Booth School of Business, George J. Stigler Center for the Study of the Economy and the State.
    21. Thomas Wein, 2020. "Why abandoning the paradise? Stations incentives to reduce gasoline prices at first," Working Paper Series in Economics 394, University of Lüneburg, Institute of Economics.
    22. Noel, Michael D. & Qiang, Hongjie, 2019. "The role of information in retail gasoline price dispersion," Energy Economics, Elsevier, vol. 80(C), pages 173-187.
    23. Michael D. Noel, 2019. "Calendar synchronization of gasoline price increases," Journal of Economics & Management Strategy, Wiley Blackwell, vol. 28(2), pages 355-370, April.
    24. Janssen, Maarten & Gugler, Klaus & Heim, Sven & Liebensteiner , Mario, 2018. "Market Liberalization: Price Dispersion, Price Discrimination and Consumer Search in the German Electricity Markets," CEPR Discussion Papers 13197, C.E.P.R. Discussion Papers.
    25. Felix Montag & Alina Sagimuldina & Monika Schnitzer, 2021. "Does Tax Policy Work When Consumers Have Imperfect Price Information? Theory and Evidence," CESifo Working Paper Series 9138, CESifo.

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    JEL classification:

    • D8 - Microeconomics - - Information, Knowledge, and Uncertainty
    • L8 - Industrial Organization - - Industry Studies: Services

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