IDEAS home Printed from https://ideas.repec.org/a/bla/bstrat/v33y2024i5p3811-3831.html
   My bibliography  Save this article

Circular value creation through environmental entrepreneurship initiatives: A case‐based exploration

Author

Listed:
  • Subhalaxmi Mohapatra
  • Subhadip Roy
  • Arvind Upadhyay
  • Anil Kumar

Abstract

The present study builds on the domain of circular economy and its subdomain circular value creation to explore the entrepreneurial process of a small business in India. It aims to find how circular entrepreneurship as a process may unfold and how it may lead to value creation at different levels. The case study method is used to address the research objectives and a case study of a small entrepreneur based in India is selected for the same purpose. The analysis of the case and within case patterns (three subcases) illustrates circular entrepreneurship as a process with motivation, action and value creation as three main stages. The motivation of the entrepreneur leads to several actions related to business processes that are aimed at circular value creation. Subsequently, this leads to value creation at multiple levels such as the economy, business and society. Hence, the findings support the circular economy concept and its role in the creation of value at the small business level. The findings support the theoretical tenets of circular value creation and circular entrepreneurship using an interpretive approach.

Suggested Citation

  • Subhalaxmi Mohapatra & Subhadip Roy & Arvind Upadhyay & Anil Kumar, 2024. "Circular value creation through environmental entrepreneurship initiatives: A case‐based exploration," Business Strategy and the Environment, Wiley Blackwell, vol. 33(5), pages 3811-3831, July.
    • Handle: RePEc:bla:bstrat:v:33:y:2024:i:5:p:3811-3831
    DOI: 10.1002/bse.3682
    as

    Download full text from publisher

    File URL: https://doi.org/10.1002/bse.3682
    Download Restriction: no
    File URL: https://libkey.io/10.1002/bse.3682?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Fenna Blomsma & Geraldine Brennan, 2017. "The Emergence of Circular Economy: A New Framing Around Prolonging Resource Productivity," Journal of Industrial Ecology, Yale University, vol. 21(3), pages 603-614, June.
    2. Antonella Zucchella & Sabine Urban, 2019. "Circular Entrepreneurship," Springer Books, Springer, number 978-3-030-18999-0, February.
    3. Bhagavatula, Suresh & Mudambi, Ram & Murmann, Johann Peter, 2019. "Innovation and Entrepreneurship in India: An Overview," Management and Organization Review, Cambridge University Press, vol. 15(3), pages 467-493, September.
    4. Andrew H. Van de Ven & Marshall Scott Poole, 1990. "Methods for Studying Innovation Development in the Minnesota Innovation Research Program," Organization Science, INFORMS, vol. 1(3), pages 313-335, August.
    5. Marina P. P. Pieroni & Tim C. McAloone & Daniela C. A. Pigosso, 2019. "Configuring New Business Models for Circular Economy through Product–Service Systems," Sustainability, MDPI, vol. 11(13), pages 1-22, July.
    6. Fredrick Betuel Sawe & Anil Kumar & Jose Arturo Garza‐Reyes & Rohit Agrawal, 2021. "Assessing people‐driven factors for circular economy practices in small and medium‐sized enterprise supply chains: Business strategies and environmental perspectives," Business Strategy and the Environment, Wiley Blackwell, vol. 30(7), pages 2951-2965, November.
    7. Anette Hallin & Tina Karrbom‐Gustavsson & Peter Dobers, 2021. "Transition towards and of sustainability—Understanding sustainability as performative," Business Strategy and the Environment, Wiley Blackwell, vol. 30(4), pages 1948-1957, May.
    8. Steve Kennedy & Martina K. Linnenluecke, 2022. "Circular economy and resilience: A research agenda," Business Strategy and the Environment, Wiley Blackwell, vol. 31(6), pages 2754-2765, September.
    9. Wisdom Kanda & Martin Geissdoerfer & Olof Hjelm, 2021. "From circular business models to circular business ecosystems," Business Strategy and the Environment, Wiley Blackwell, vol. 30(6), pages 2814-2829, September.
    10. Patrick Gregori & Malgorzata A. Wdowiak & Erich J. Schwarz & Patrick Holzmann, 2019. "Exploring Value Creation in Sustainable Entrepreneurship: Insights from the Institutional Logics Perspective and the Business Model Lens," Sustainability, MDPI, vol. 11(9), pages 1-28, April.
    11. Pereira, Vijay & Nandakumar, M.K. & Sahasranamam, Sreevas & Bamel, Umesh & Malik, Ashish & Temouri, Yama, 2022. "An exploratory study into emerging market SMEs’ involvement in the circular Economy: Evidence from India’s indigenous Ayurveda industry," Journal of Business Research, Elsevier, vol. 142(C), pages 188-199.
    12. Alan Murray & Keith Skene & Kathryn Haynes, 2017. "The Circular Economy: An Interdisciplinary Exploration of the Concept and Application in a Global Context," Journal of Business Ethics, Springer, vol. 140(3), pages 369-380, February.
    13. Gelhard, Carsten & von Delft, Stephan, 2016. "The role of organizational capabilities in achieving superior sustainability performance," Journal of Business Research, Elsevier, vol. 69(10), pages 4632-4642.
    14. Ana-Maria Zamfir & Cristina Mocanu & Adriana Grigorescu, 2017. "Circular Economy and Decision Models among European SMEs," Sustainability, MDPI, vol. 9(9), pages 1-15, August.
    15. Halinen, Aino & Tornroos, Jan-Ake, 2005. "Using case methods in the study of contemporary business networks," Journal of Business Research, Elsevier, vol. 58(9), pages 1285-1297, September.
    16. Matthias Filser & Sascha Kraus & Norat Roig-Tierno & Norbert Kailer & Ulrike Fischer, 2019. "Entrepreneurship as Catalyst for Sustainable Development: Opening the Black Box," Sustainability, MDPI, vol. 11(16), pages 1-18, August.
    17. Parida, Vinit & Burström, Thommie & Visnjic, Ivanka & Wincent, Joakim, 2019. "Orchestrating industrial ecosystem in circular economy: A two-stage transformation model for large manufacturing companies," Journal of Business Research, Elsevier, vol. 101(C), pages 715-725.
    18. Riikka Tapaninaho & Anna Heikkinen, 2022. "Value creation in circular economy business for sustainability: A stakeholder relationship perspective," Business Strategy and the Environment, Wiley Blackwell, vol. 31(6), pages 2728-2740, September.
    19. Kirchherr, Julian & Reike, Denise & Hekkert, Marko, 2017. "Conceptualizing the circular economy: An analysis of 114 definitions," Resources, Conservation & Recycling, Elsevier, vol. 127(C), pages 221-232.
    20. Stefan Schaltegger & Marcus Wagner, 2011. "Sustainable entrepreneurship and sustainability innovation: categories and interactions," Business Strategy and the Environment, Wiley Blackwell, vol. 20(4), pages 222-237, May.
    21. Marcus Linder & Mats Williander, 2017. "Circular Business Model Innovation: Inherent Uncertainties," Business Strategy and the Environment, Wiley Blackwell, vol. 26(2), pages 182-196, February.
    22. Nathalia Suchek & João J. Ferreira & Paula O. Fernandes, 2022. "A review of entrepreneurship and circular economy research: State of the art and future directions," Business Strategy and the Environment, Wiley Blackwell, vol. 31(5), pages 2256-2283, July.
    23. Marcos Ferasso & Tatiana Beliaeva & Sascha Kraus & Thomas Clauss & Domingo Ribeiro‐Soriano, 2020. "Circular economy business models: The state of research and avenues ahead," Business Strategy and the Environment, Wiley Blackwell, vol. 29(8), pages 3006-3024, December.
    24. Donald F. Kuratko & Michael H. Morris, 2018. "Examining the Future Trajectory of Entrepreneurship," Journal of Small Business Management, Taylor & Francis Journals, vol. 56(1), pages 11-23, January.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Patrizia Ghisellini & Ivana Quinto & Renato Passaro & Sergio Ulgiati, 2024. "Exploring environmental and social performances of circular start‐ups: An orientation and certification assessment," Business Strategy and the Environment, Wiley Blackwell, vol. 33(4), pages 3222-3241, May.
    2. Rita Mura & Francesca Vicentini & Ludovico Maria Botti & Maria Vincenza Chiriacò, 2024. "Achieving the circular economy through environmental policies: Packaging strategies for more sustainable business models in the wine industry," Business Strategy and the Environment, Wiley Blackwell, vol. 33(2), pages 1497-1514, February.
    3. Nathalia Suchek & João J. Ferreira & Paula O. Fernandes, 2022. "A review of entrepreneurship and circular economy research: State of the art and future directions," Business Strategy and the Environment, Wiley Blackwell, vol. 31(5), pages 2256-2283, July.
    4. Maryam Hina & Chetna Chauhan & Rajat Sharma & Amandeep Dhir, 2023. "Circular economy business models as pillars of sustainability: Where are we now, and where are we heading?," Business Strategy and the Environment, Wiley Blackwell, vol. 32(8), pages 6182-6209, December.
    5. German Arana‐Landin & Waleska Sigüenza & Beñat Landeta‐Manzano & Iker Laskurain‐Iturbe, 2024. "Circular economy: On the road to ISO 59000 family of standards," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 31(3), pages 1977-2009, May.
    6. Yasanur Kayikci & Yigit Kazancoglu & Nazlican Gozacan‐Chase & Cisem Lafci, 2022. "Analyzing the drivers of smart sustainable circular supply chain for sustainable development goals through stakeholder theory," Business Strategy and the Environment, Wiley Blackwell, vol. 31(7), pages 3335-3353, November.
    7. Nudurupati, Sai Sudhakar & Budhwar, Pawan & Pappu, Raja Phani & Chowdhury, Soumyadeb & Kondala, Mukesh & Chakraborty, Ayon & Ghosh, Sadhan Kumar, 2022. "Transforming sustainability of Indian small and medium-sized enterprises through circular economy adoption," Journal of Business Research, Elsevier, vol. 149(C), pages 250-269.
    8. Antonella Zucchella & Pietro Previtali & Roger Strange, 2022. "Proactive and reactive views in the transition towards circular business models. A grounded study in the plastic packaging industry," International Entrepreneurship and Management Journal, Springer, vol. 18(3), pages 1073-1102, September.
    9. Marcos Ferasso & Tatiana Beliaeva & Sascha Kraus & Thomas Clauss & Domingo Ribeiro‐Soriano, 2020. "Circular economy business models: The state of research and avenues ahead," Business Strategy and the Environment, Wiley Blackwell, vol. 29(8), pages 3006-3024, December.
    10. Sophia Barquete & Ana Hiromi Shimozono & Adriana Hofmann Trevisan & Camila Gonçalves Castro & Leonardo Augusto de Vasconcelos Gomes & Janaina Mascarenhas, 2022. "Exploring the Dynamic of a Circular Ecosystem: A Case Study about Drivers and Barriers," Sustainability, MDPI, vol. 14(13), pages 1-22, June.
    11. Gabi Försterling & Ronald Orth & Benjamin Gellert, 2023. "Transition to a Circular Economy in Europe through New Business Models: Barriers, Drivers, and Policy Making," Sustainability, MDPI, vol. 15(10), pages 1-40, May.
    12. Chamari Pamoshika Jayarathna & Duzgun Agdas & Les Dawes, 2023. "Exploring sustainable logistics practices toward a circular economy: A value creation perspective," Business Strategy and the Environment, Wiley Blackwell, vol. 32(1), pages 704-720, January.
    13. Hervé Corvellec & Alison F. Stowell & Nils Johansson, 2022. "Critiques of the circular economy," Journal of Industrial Ecology, Yale University, vol. 26(2), pages 421-432, April.
    14. Meleddu, Marta & Vecco, Marilena & Mazzanti, Massimiliano, 2024. "The Role of Voluntary Environmental Policies Towards Achieving Circularity," Ecological Economics, Elsevier, vol. 219(C).
    15. Julian Kirchherr & Andrea Urbinati & Kris Hartley, 2023. "Circular economy: A new research field?," Journal of Industrial Ecology, Yale University, vol. 27(5), pages 1239-1251, October.
    16. Sabina Scarpellini, 2022. "Social impacts of a circular business model: An approach from a sustainability accounting and reporting perspective," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 29(3), pages 646-656, May.
    17. Animesh Ghosh & Prabha Bhola & Uthayasankar Sivarajah, 2022. "Emerging Associates of the Circular Economy: Analysing Interactions and Trends by a Mixed Methods Systematic Review," Sustainability, MDPI, vol. 14(16), pages 1-41, August.
    18. Corinna Vera Hedwig Schmidt & Bastian Kindermann & Cassian Felix Behlau & Tessa Christina Flatten, 2021. "Understanding the effect of market orientation on circular economy practices: The mediating role of closed‐loop orientation in German SMEs," Business Strategy and the Environment, Wiley Blackwell, vol. 30(8), pages 4171-4187, December.
    19. Lukas Alexander Benz, 2022. "Critical Success Factors for Circular Business Model Innovation from the Perspective of the Sustainable Development Goals," Sustainability, MDPI, vol. 14(10), pages 1-18, May.
    20. Soni, Vivek & Gnekpe, Christian & Roux, Mélanie & Anand, Rashmi & Vann Yaroson, Emilia & Kumar Banwet, Devinder, 2023. "Adaptive distributed leadership and circular economy adoption by emerging SMEs," Journal of Business Research, Elsevier, vol. 156(C).

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:bla:bstrat:v:33:y:2024:i:5:p:3811-3831. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Wiley Content Delivery (email available below). General contact details of provider: http://onlinelibrary.wiley.com/journal/10.1002/(ISSN)1099-0836 .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.