IDEAS home Printed from https://ideas.repec.org/a/bcp/journl/v8y2024i4p649-659.html
   My bibliography  Save this article

The Impact of Social Media on Academic Performance of the Students of Tertiary Institutions in Nigeria

Author

Listed:
  • NWAKA-NWANDU, Okwukwe Chihurumnanya

    (Department of Public Administration National Institute of Construction Technology and Management, Uromi, Edo State, Nigeria TETFUND SPONSORED RESEARCH, 2023)

  • OKOYE Uche Patrick, Ph.D

    (Department of Public Administration National Institute of Construction Technology and Management, Uromi, Edo State, Nigeria TETFUND SPONSORED RESEARCH, 2023)

  • OBAINOKE, Eromosele Felix

    (Department of Public Administration National Institute of Construction Technology and Management, Uromi, Edo State, Nigeria TETFUND SPONSORED RESEARCH, 2023)

  • UGEGE, Joseph Eromosele

    (Department of Public Administration National Institute of Construction Technology and Management, Uromi, Edo State, Nigeria TETFUND SPONSORED RESEARCH, 2023)

Abstract

The advent of information and communication technology is being celebrated today in the whole world. It has become part of everyday life. This modern technology in no doubt has turned the whole world into a Global village. The study aimed at examining the influence of social media on academic performance of students of tertiary institution in Edo State. In other to measure social media platforms a questionnaire was developed based on past literatures. A structured questionnaire was administered to a sample of 300 students assessing the impact of teachers influence, school environment and motivation on performance in Students of tertiary institution in Edo State. The data collected are presented in tables and analysed using mean and standard deviations were used to answer the research questions. The influence of social media on the student’s academic achievement in students of tertiary institution in Edo State was categorized using mean ratings; 0- 1.5 = low level of influence; 1.6-2.5 = moderate level of influence; and 2.6- 4.0 = high level of influence. Findings revealed that students of tertiary institution in Edo State school employ social media platforms for various purposes, including establishing new social connections, engaging in conversations with existing friends, conducting research for academic assignments and educational resources, staying informed about contemporary trends and news, collaborating with classmates on group projects, and exploring potential academic pathways for their future endeavours. The frequency of social media usage does not exert a statistically significant impact on the academic performance of students in the field of Students of tertiary institution in Edo State. The frequency of social media usage by students does not have a substantial impact on their average academic performance in the field of Students of tertiary institution in Edo State. Hence, there is no significant variation in the average academic performance in the field of Students of tertiary institution in Edo State among students, irrespective of the frequency with which they engage in social media usage. The study recommends that the monitoring and management of students’ social media usage by teachers and parents is necessary to mitigate the detrimental impact on their academic performance in the field of students of tertiary institution in Edo State, as the beneficial utilisation of social media platforms has been shown to boost teaching and learning.

Suggested Citation

  • NWAKA-NWANDU, Okwukwe Chihurumnanya & OKOYE Uche Patrick, Ph.D & OBAINOKE, Eromosele Felix & UGEGE, Joseph Eromosele, 2024. "The Impact of Social Media on Academic Performance of the Students of Tertiary Institutions in Nigeria," International Journal of Research and Innovation in Social Science, International Journal of Research and Innovation in Social Science (IJRISS), vol. 8(4), pages 649-659, April.
  • Handle: RePEc:bcp:journl:v:8:y:2024:i:4:p:649-659
    as

    Download full text from publisher

    File URL: https://www.rsisinternational.org/journals/ijriss/Digital-Library/volume-8-issue-4/649-659.pdf
    Download Restriction: no

    File URL: https://rsisinternational.org/journals/ijriss/articles/the-impact-of-social-media-on-academic-performance-of-the-students-of-tertiary-institutions-in-nigeria/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Khairuddin Hashim & Laila Al-Sharqi & Ibrahim Kutbi, 2016. "Perceptions of Social Media Impact on Social Behavior of Students: A Comparison between Students and Faculty," International Journal of Virtual Communities and Social Networking (IJVCSN), IGI Global, vol. 8(2), pages 1-11, April.
    2. Krasnova, Hanna & Veltri, Natasha & Eling, Nicole & Buxmann, Peter, 2017. "Why men and women continue to use social networking sites: The role of gender differences," Publications of Darmstadt Technical University, Institute for Business Studies (BWL) 87720, Darmstadt Technical University, Department of Business Administration, Economics and Law, Institute for Business Studies (BWL).
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Angelopoulos, Spyros & Brown, Michael & McAuley, Derek & Merali, Yasmin & Mortier, Richard & Price, Dominic, 2021. "Stewardship of personal data on social networking sites," Other publications TiSEM b4580589-d1e2-492a-96d3-9, Tilburg University, School of Economics and Management.
    2. (Chloe) Ki, Chung-Wha & Park, Sangsoo & Kim, Youn-Kyung, 2022. "Investigating the mechanism through which consumers are “inspired by” social media influencers and “inspired to” adopt influencers’ exemplars as social defaults," Journal of Business Research, Elsevier, vol. 144(C), pages 264-277.
    3. Wang, Xuequn & Lin, Xiaolin & Spencer, Marilyn K., 2019. "Exploring the effects of extrinsic motivation on consumer behaviors in social commerce: Revealing consumers’ perceptions of social commerce benefits," International Journal of Information Management, Elsevier, vol. 45(C), pages 163-175.
    4. Viktória Ali Taha & Tonino Pencarelli & Veronika Škerháková & Richard Fedorko & Martina Košíková, 2021. "The Use of Social Media and Its Impact on Shopping Behavior of Slovak and Italian Consumers during COVID-19 Pandemic," Sustainability, MDPI, vol. 13(4), pages 1-19, February.
    5. Seckin Doganer & Halil Erdem Akoglu, 2020. "The Effect of Sports Science Students’ Social Media Addictions on Redundant Purchasing Behavior," Asian Journal of Education and Training, Asian Online Journal Publishing Group, vol. 6(4), pages 616-626.
    6. Amrita Nandy & Mohona Biswas & Joysree Das, 2022. "Social Media & Mental Health: A Narrative Study on Bangladesh during the Lockdown time of COVID-19 Pandemic," International Journal of Research and Innovation in Social Science, International Journal of Research and Innovation in Social Science (IJRISS), vol. 6(1), pages 680-689, January.
    7. Jansen, Nora & Hinz, Oliver, 2022. "Inferring opinion leadership from digital footprints," Journal of Business Research, Elsevier, vol. 139(C), pages 1123-1137.
    8. Peter Štarchoň & Milota Vetráková & Jozef Metke & Silvia Lorincová & Miloš Hitka & Dagmar Weberová, 2018. "Introduction of a New Mobile Player App Store in Selected Countries of Southeast Asia," Social Sciences, MDPI, vol. 7(9), pages 1-15, September.
    9. Inês Mendonça & Franz Coelho & Paulo Ferrajão & Ana Maria Abreu, 2022. "Telework and Mental Health during COVID-19," IJERPH, MDPI, vol. 19(5), pages 1-23, February.
    10. Pena, Lucila & Curado, Carla & Oliveira, Mírian, 2022. "The contribution of LinkedIn use to career outcome expectations," Journal of Business Research, Elsevier, vol. 144(C), pages 788-796.
    11. Wang, Kun & Gu, Danan, 2023. "Reciprocal associations between social media use and self-perception of aging among older adults: Do men and women differ?," Social Science & Medicine, Elsevier, vol. 321(C).
    12. María Angeles Peláez-Fernández & María Teresa Chamizo-Nieto & Lourdes Rey & Natalio Extremera, 2021. "How Do Cyber Victimization and Low Core Self-Evaluations Interrelate in Predicting Adolescent Problematic Technology Use?," IJERPH, MDPI, vol. 18(6), pages 1-12, March.
    13. Miguel-Ángel Pertegal & Alfredo Oliva & Ana Rodríguez-Meirinhos, 2019. "Development and validation of the Scale of Motives for Using Social Networking Sites (SMU-SNS) for adolescents and youths," PLOS ONE, Public Library of Science, vol. 14(12), pages 1-21, December.
    14. Fatehkia, Masoomali & Kashyap, Ridhi & Weber, Ingmar, 2018. "Using Facebook Ad Data to Track the Global Digital Gender Gap," SocArXiv rkvb3, Center for Open Science.
    15. Fatehkia, Masoomali & Kashyap, Ridhi & Weber, Ingmar, 2018. "Using Facebook ad data to track the global digital gender gap," World Development, Elsevier, vol. 107(C), pages 189-209.
    16. Sonia Camacho & Andrés Barrios, 2022. "Social commerce affordances for female entrepreneurship: the case of Facebook," Electronic Markets, Springer;IIM University of St. Gallen, vol. 32(3), pages 1145-1167, September.
    17. Yan, Min & Filieri, Raffaele & Raguseo, Elisabetta & Gorton, Matthew, 2021. "Mobile apps for healthy living: Factors influencing continuance intention for health apps," Technological Forecasting and Social Change, Elsevier, vol. 166(C).
    18. Grover, Purva & Kar, Arpan Kumar, 2020. "User engagement for mobile payment service providers – introducing the social media engagement model," Journal of Retailing and Consumer Services, Elsevier, vol. 53(C).

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:bcp:journl:v:8:y:2024:i:4:p:649-659. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Dr. Pawan Verma (email available below). General contact details of provider: https://rsisinternational.org/journals/ijriss/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.