A Comprehensive Literature Review on Psychological Distance and Online Purchasing Intention Towards Big Ticket Electronics: A Mediating Effect of Online Trust and Moderating Effect of Perceived Risk
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- Darke, Peter R. & Brady, Michael K. & Benedicktus, Ray L. & Wilson, Andrew E., 2016. "Feeling Close From Afar: The Role of Psychological Distance in Offsetting Distrust in Unfamiliar Online Retailers," Journal of Retailing, Elsevier, vol. 92(3), pages 287-299.
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