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The Effect of Tourism Destination Development, Service Quality on Destination Image and Satisfaction and Its Impact on Tourist Loyalty

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  • Mahmud Lahay

    (Tadulako University, Faculty of Economics and Business, Tadulako University, Palu, Indonesia)

  • Syamsul Bachri

    (Tadulako University, Faculty of Economics and Business, Tadulako University, Palu, Indonesia)

  • Wahyuningsih

    (Tadulako University, Faculty of Economics and Business, Tadulako University, Palu, Indonesia)

Abstract

The purpose of this study is to empirically test and explain (1) the effect of tourism destination development on the image of tourism destinations, (2) the effect of service quality on the image of tourism destinations (3) the effect of destination image on tourist satisfaction (4) the influence of destination image on tourist loyalty. (5) the effect of satisfaction on tourist loyalty and (6) the effect of service quality on tourist satisfaction in Togean, Tojo Una-Una Regency, Central Sulawesi, and Wakatobi, Wakatobi Regency, Southeast Sulawesi. This type of research uses Explanatory Research. Hypothesis testing using Partial Least Square Structural Equation Modeling (PLS-SEM). The number of samples is 198 respondents.

Suggested Citation

  • Mahmud Lahay & Syamsul Bachri & Wahyuningsih, 2021. "The Effect of Tourism Destination Development, Service Quality on Destination Image and Satisfaction and Its Impact on Tourist Loyalty," International Journal of Research and Innovation in Social Science, International Journal of Research and Innovation in Social Science (IJRISS), vol. 5(08), pages 30-40, August.
  • Handle: RePEc:bcp:journl:v:5:y:2021:i:08:p:30-40
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    References listed on IDEAS

    as
    1. Andrea Králiková & Astrid Peruthová & Kateřina Ryglová, 2020. "Impact of Destination Image on Satisfaction and Loyalty," Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, Mendel University Press, vol. 68(1), pages 199-209.
    2. Adeline Cristina Cozma & Monica Maria Coros, 2017. "Tourism Development in Rodna Mountains National Park: the Public Administration, a Key Stakeholder," Revista de turism - studii si cercetari in turism / Journal of tourism - studies and research in tourism, "Stefan cel Mare" University of Suceava, Romania, Faculty of Economics and Public Administration - Economy, Business Administration and Tourism Department., vol. 24(24), pages 1-5, December.
    3. Oliver, Richard L & DeSarbo, Wayne S, 1988. "Response Determinants in Satisfaction Judgments," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 14(4), pages 495-507, March.
    4. Kannan, Vijay R. & Tan, Keah Choon, 2005. "Just in time, total quality management, and supply chain management: understanding their linkages and impact on business performance," Omega, Elsevier, vol. 33(2), pages 153-162, April.
    5. Cheon Yu & Yun Seop Hwang, 2019. "Do the Social Responsibility Efforts of the Destination Affect the Loyalty of Tourists?," Sustainability, MDPI, vol. 11(7), pages 1-17, April.
    6. Qu, Hailin & Kim, Lisa Hyunjung & Im, Holly Hyunjung, 2011. "A model of destination branding: Integrating the concepts of the branding and destination image," Tourism Management, Elsevier, vol. 32(3), pages 465-476.
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