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Study of the Current State and Development of Sharing Economy in Bulgaria: Seaside Tourism Application Perspectives

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  • Elena Ilieva

Abstract

The sharing economy is a modern digitalized alternative to traditional economic relationships and is developing and growing dynamically. The most positive evidence suggests that the sharing economy could match the traditional market economy in terms of the volume of transactions. Globally, the main sharing economy markets are China, the USA and Europe, and within the EU consumer interest in sharing services is high as 52% are aware of sharing options and 17% have used them at least once. According to data, the most developed sharing subsectors in the EU are shared accommodation and shared mobility. As these are the main sub-sectors also in the tourism industry, it is obvious that the sharing economy has entered the tourism industry and is rearranging the traditional tourist business. Therefore, the main purpose of the current study is to investigate the tourism application perspectives of the sharing economy on the Bulgarian Black Sea coast as the latter is the highest developed tourist area in Bulgaria.

Suggested Citation

  • Elena Ilieva, 2024. "Study of the Current State and Development of Sharing Economy in Bulgaria: Seaside Tourism Application Perspectives," Economic Studies journal, Bulgarian Academy of Sciences - Economic Research Institute, issue 5, pages 114-147.
    • Handle: RePEc:bas:econst:y:2024:i:5:p:114-147
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    References listed on IDEAS

    as
    1. Russell Belk, 2007. "Why Not Share Rather Than Own?," The ANNALS of the American Academy of Political and Social Science, , vol. 611(1), pages 126-140, May.
    2. Fleura Bardhi & Giana M. Eckhardt, 2012. "Access-Based Consumption: The Case of Car Sharing," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 39(4), pages 881-898.
    3. Lewkowicz, Myriam, 2021. "France: An Ecosystem Favourable to the Development of the Sharing Economy," MPRA Paper 110232, University Library of Munich, Germany.
    4. Daniel Guttentag, 2015. "Airbnb: disruptive innovation and the rise of an informal tourism accommodation sector," Current Issues in Tourism, Taylor & Francis Journals, vol. 18(12), pages 1192-1217, December.
    5. Baltova, Stela & Vutsova, Albena, 2021. "Setting the Stage of the Sharing Economy: The Case of Bulgaria," MPRA Paper 110229, University Library of Munich, Germany.
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    More about this item

    JEL classification:

    • L81 - Industrial Organization - - Industry Studies: Services - - - Retail and Wholesale Trade; e-Commerce
    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism
    • Z31 - Other Special Topics - - Tourism Economics - - - Industry Studies

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