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Trend in Asian and European Automobile Industry and its Challenges

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  • Bibhushan Raj Joshi

    (School of Business and Management, Institut Teknologi Bandung, Bandung, Indonesia Tribhuvan University, Kirtipur, Nepal)

Abstract

The automotive industry has come a long way since its starting with a horseless carriage in the 1860s. The automotive sector is regarded as an important driver of economic growth. The paper looks into the ongoing development in the automobile industry. The Asian market with its availability of large and cheap labor force and growing market has seen significant maturation, while the European market with its culture of research and innovation, and presence of major automobile companies have been able to draw growth from other parts of the globe, which has ultimately allowed them to maintain their stance in the market. There has been massive development in the automobile sector in recent years. But an increasing number of competitors, environmental laws and other multiple factors are affecting the industry. These factors need to be properly tracked as it plays a crucial role to predict the future market and helps in better understanding the automobile market to gain sustainable competitive advantage.

Suggested Citation

  • Bibhushan Raj Joshi, 2019. "Trend in Asian and European Automobile Industry and its Challenges," International Journal of Business and Administrative Studies, Professor Dr. Bahaudin G. Mujtaba, vol. 5(6), pages 321-328.
    • Handle: RePEc:apa:ijbaas:2019:p:321-328
    DOI: 10.20469/ijbas.5.10002-6
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    References listed on IDEAS

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    1. Peter Wad, 2009. "The automobile industry of Southeast Asia: Malaysia and Thailand," Journal of the Asia Pacific Economy, Taylor & Francis Journals, vol. 14(2), pages 172-193.
    2. Giuseppe Volpato & Andrea Stocchetti, 2002. "The role of ICT in the strategic integration of the automotive supply-chain," International Journal of Automotive Technology and Management, Inderscience Enterprises Ltd, vol. 2(3/4), pages 239-260.
    3. Kaoru Natsuda & John Thoburn, 2013. "Industrial policy and the development of the automotive industry in Thailand," Journal of the Asia Pacific Economy, Taylor & Francis Journals, vol. 18(3), pages 413-437.
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