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Economic Materialism And Entrepreneurial Intention In Romanian Students

Author

Listed:
  • Bogdan Ioane MARCULESCU

    (West University of Timisoara)

  • Laura BRANCU

    (West University of Timisoara)

  • Diana Claudia SALA

    (West University of Timisoara)

Abstract

This study intends to analyze the correlation between economic materialism and entrepreneurial intention in a sample of University students from Romania. In addition, the study attempts to identify the particularities of the Romanian culture in regards to materialism and its impact on entrepreneurial intention. Furthermore, the study aims to evaluate the level of economic materialism in Romanian business students. The reliability analysis disclosed a lower inter item correlation in one of the materialism subscales, and the subsequent factor analysis found that two underlying factors account for the majority of the variance. Our result fits with previous research proposing that inconclusive factor analysis results prove that ‘materialism is culturally dependent” (Flynn et al, 2013, p.62). Scales developed in a Western culture should go through a process of cultural adaptation, in addition to the process of back translation, to ensure reliable results. These conclusions are valuable due to the scarcity in research on economic materialism and entrepreneurial intention in Romania.

Suggested Citation

  • Bogdan Ioane MARCULESCU & Laura BRANCU & Diana Claudia SALA, 2021. "Economic Materialism And Entrepreneurial Intention In Romanian Students," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, vol. 0(1), pages 46-70, May.
    • Handle: RePEc:aio:manmar:v:xix:y:2021:i:1:p:46-70
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    More about this item

    Keywords

    Economic materialism; entrepreneurial intention; Romania;
    All these keywords.

    JEL classification:

    • M10 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - General
    • M20 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Economics - - - General

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