IDEAS home Printed from https://ideas.repec.org/a/aif/journl/v10y2022i1p58-73.html
   My bibliography  Save this article

Analysis of The Effect of Convenience, Design, Trustworthiness, Price, & Various Food Choices on Customer Loyalty Through Perceived Value and Attitude Towards Food Delivery Apps On Grabfood Users In Surabaya

Author

Listed:
  • Gabriel Giani Oentoro

    (Business School, Universitas Pelita Harapan Surabaya Campus, Surabaya, Indonesia)

  • Amelia Amelia

    (Business School, Universitas Pelita Harapan Surabaya Campus, Surabaya, Indonesia)

  • Ronald Ronald

    (Business School, Universitas Pelita Harapan Surabaya Campus, Surabaya, Indonesia)

Abstract

Indonesia is the most populous country in Southeast Asia, which makes it one of the countries with the largest market in Southeast Asia. In line with rapid technological advances, Indonesia has become an easy target for companies engaged in technology such as food delivery application service providers such as GrabFood. The findings of this study are expected to contribute to the advancement of science in the future, particularly in fields related to customer loyalty factors such as perceived value, various food choices, price, trustworthiness, design, and convenience, as evidenced by the varied attitudes toward food delivery apps. This study is a causal study, and the research technique is a quantitative method utilizing SPSS data processing. Data was gathered via questionnaires sent to 130 respondents based on specified characteristics, including men and women aged 18-60 years old residing in Surabaya who had used GrabFood at least twice in the previous six months and if they were currently using the GrabFood application.

Suggested Citation

  • Gabriel Giani Oentoro & Amelia Amelia & Ronald Ronald, 2022. "Analysis of The Effect of Convenience, Design, Trustworthiness, Price, & Various Food Choices on Customer Loyalty Through Perceived Value and Attitude Towards Food Delivery Apps On Grabfood Users In S," International Journal of Science and Business, IJSAB International, vol. 10(1), pages 58-73.
    • Handle: RePEc:aif:journl:v:10:y:2022:i:1:p:58-73
    as

    Download full text from publisher

    File URL: https://ijsab.com/wp-content/uploads/906.pdf
    Download Restriction: no
    File URL: https://ijsab.com/volume-10-issue-1/4768
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Konuk, Faruk Anıl, 2019. "The influence of perceived food quality, price fairness, perceived value and satisfaction on customers’ revisit and word-of-mouth intentions towards organic food restaurants," Journal of Retailing and Consumer Services, Elsevier, vol. 50(C), pages 103-110.
    2. Srivastava, Mala & Kaul, Dimple, 2014. "Social interaction, convenience and customer satisfaction: The mediating effect of customer experience," Journal of Retailing and Consumer Services, Elsevier, vol. 21(6), pages 1028-1037.
    3. Hsu, Chin-Lung & Lin, Judy Chuan-Chuan, 2016. "Effect of perceived value and social influences on mobile app stickiness and in-app purchase intention," Technological Forecasting and Social Change, Elsevier, vol. 108(C), pages 42-53.
    4. Ray, Arghya & Dhir, Amandeep & Bala, Pradip Kumar & Kaur, Puneet, 2019. "Why do people use food delivery apps (FDA)? A uses and gratification theory perspective," Journal of Retailing and Consumer Services, Elsevier, vol. 51(C), pages 221-230.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Jebarajakirthy, Charles & Shankar, Amit, 2021. "Impact of online convenience on mobile banking adoption intention: A moderated mediation approach," Journal of Retailing and Consumer Services, Elsevier, vol. 58(C).
    2. Das, Manoj & Ramalingam, Mahesh, 2022. "What drives product involvement and satisfaction with OFDs amid COVID-19?," Journal of Retailing and Consumer Services, Elsevier, vol. 68(C).
    3. Nathanael Johnson & Torsten Reimer, 2023. "The Adoption and Use of Smart Assistants in Residential Homes: The Matching Hypothesis," Sustainability, MDPI, vol. 15(12), pages 1-16, June.
    4. Meena, Rahul & Sarabhai, Samar, 2023. "Extrinsic and intrinsic motivators for usage continuance of hedonic mobile apps," Journal of Retailing and Consumer Services, Elsevier, vol. 71(C).
    5. Büyükdağ, Naci & Kitapci, Olgun, 2021. "Antecedents of consumer-brand identification in terms of belonging brands," Journal of Retailing and Consumer Services, Elsevier, vol. 59(C).
    6. Hallikainen, Heli & Luongo, Milena & Dhir, Amandeep & Laukkanen, Tommi, 2022. "Consequences of personalized product recommendations and price promotions in online grocery shopping," Journal of Retailing and Consumer Services, Elsevier, vol. 69(C).
    7. Bhukya, Ramulu & Paul, Justin, 2023. "Social influence research in consumer behavior: What we learned and what we need to learn? – A hybrid systematic literature review," Journal of Business Research, Elsevier, vol. 162(C).
    8. German Blanco & Rajeev K. Goel & Rati Ram, 2023. "What drives the production and diffusion of mobile apps? An international investigation," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 44(2), pages 828-838, March.
    9. Devina Dalilati Prabarini & Sumiati & Margono Setiawan, 2022. "Product quality, reference group, convenience and its effect on the repurchase intentions of Janji Jiwa brand coffee," International Journal of Research in Business and Social Science (2147-4478), Center for the Strategic Studies in Business and Finance, vol. 11(8), pages 92-101, November.
    10. Reema Nofal & Pelin Bayram & Okechukwu Lawrence Emeagwali & Lu’ay Al-Mu’ani, 2022. "The Effect of eWOM Source on Purchase Intention: The Moderation Role of Weak-Tie eWOM," Sustainability, MDPI, vol. 14(16), pages 1-20, August.
    11. Liu, Chih-Hsing & Gan, Bernard & Ko, Wen-Hwa & Teng, Chih-Ching, 2022. "Comparison of localized and foreign restaurant brands for consumer behavior prediction," Journal of Retailing and Consumer Services, Elsevier, vol. 65(C).
    12. Dubey, Prince & Bajpai, Naval & Guha, Sanjay & Kulshreshtha, Kushagra, 2020. "Mapping gender and marital roles on customer delight by value perception for mobile technology in India," Technology in Society, Elsevier, vol. 62(C).
    13. Sanjeev Prashar & Harvinder Singh & Chandan Parsad & T. Sai Vijay, 2017. "Predicting Indian Shoppers’ Malls Loyalty Behaviour," Vikalpa: The Journal for Decision Makers, , vol. 42(4), pages 234-250, December.
    14. Heller, Jonas & Chylinski, Mathew & de Ruyter, Ko & Mahr, Dominik & Keeling, Debbie I., 2019. "Let Me Imagine That for You: Transforming the Retail Frontline Through Augmenting Customer Mental Imagery Ability," Journal of Retailing, Elsevier, vol. 95(2), pages 94-114.
    15. Li, Zhaotong & Wu, Min & Teo, Chee-Chong & Yuen, Kum Fai, 2024. "An investigation of consumer switching intention on the use of automated courier station from a signaling perspective," Journal of Retailing and Consumer Services, Elsevier, vol. 78(C).
    16. Söderlund, Magnus & Sagfossen, Sofie, 2017. "The consumer experience: The impact of supplier effort and consumer effort on customer satisfaction," Journal of Retailing and Consumer Services, Elsevier, vol. 39(C), pages 219-229.
    17. Daniel Belanche & Luis V. Casaló & Carlos Flavián & Alfredo Pérez-Rueda, 2021. "The role of customers in the gig economy: how perceptions of working conditions and service quality influence the use and recommendation of food delivery services," Service Business, Springer;Pan-Pacific Business Association, vol. 15(1), pages 45-75, March.
    18. Yudha Purbawa & I Gede Mahatma Yuda Bakti & Helena J. Purba & Nidya J. Astrini & Romeyn P. Putra & Sik Sumaedi, 2023. "Acceptable price of packaged palm cooking oil amid scarcity in Indonesia," Journal of Revenue and Pricing Management, Palgrave Macmillan, vol. 22(6), pages 446-454, December.
    19. Huang, Duen-Huang & Chueh, Hao-En, 2022. "Behavioral intention to continuously use learning apps: A comparative study from Taiwan universities," Technological Forecasting and Social Change, Elsevier, vol. 177(C).
    20. Chuloh Jung & Naglaa Sami Abdelaziz Mahmoud, 2023. "Exploring Customer Behavior in Shopping Malls: A Study of Rest Areas in Dubai, United Arab Emirates," Sustainability, MDPI, vol. 15(12), pages 1-22, June.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:aif:journl:v:10:y:2022:i:1:p:58-73. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Farjana Rahman (email available below). General contact details of provider: .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.