Customer Loyalty to Bank Services: The Bibliometric Analysis
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DOI: 10.34021/ve.2020.03.03(3)
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References listed on IDEAS
- Jones, Michael A. & Mothersbaugh, David L. & Beatty, Sharon E., 2002. "Why customers stay: measuring the underlying dimensions of services switching costs and managing their differential strategic outcomes," Journal of Business Research, Elsevier, vol. 55(6), pages 441-450, June.
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- Nala Alahmari & Rashid Mehmood & Ahmed Alzahrani & Tan Yigitcanlar & Juan M. Corchado, 2023. "Autonomous and Sustainable Service Economies: Data-Driven Optimization of Design and Operations through Discovery of Multi-Perspective Parameters," Sustainability, MDPI, vol. 15(22), pages 1-44, November.
- Sherry Singla & Harpreet Kaur Sawhney, 2023. "A Bibliometric Analysis of Scientific Publications on Customer Loyalty in the Insurance Industry," Metamorphosis: A Journal of Management Research, , vol. 22(2), pages 146-157, December.
- Aleksy Kwilinski, 2024. "Mapping Global Research on Green Energy and Green Investment: A Comprehensive Bibliometric Study," Energies, MDPI, vol. 17(5), pages 1-24, February.
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Keywords
loyalty; bank; customer; confidence;All these keywords.
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