A Study on the Use of Data Mining in the Planning of Investment Field
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Abstract
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DOI: 10.30784/epfad.1003459
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References listed on IDEAS
- John A. Seeger, 1984. "Research note and communication. Reversing the images of BCG's growth/share matrix," Strategic Management Journal, Wiley Blackwell, vol. 5(1), pages 93-97, January.
- Philip Kotler & Roland Berger & Nils Bickhoff, 2010. "The Quintessence of Strategic Management," Springer Books, Springer, number 978-3-642-14544-5, July.
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More about this item
Keywords
Strategic Management; Investment Field Planning; Data Mining; Association Rules;All these keywords.
JEL classification:
- M10 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - General
- G11 - Financial Economics - - General Financial Markets - - - Portfolio Choice; Investment Decisions
- C81 - Mathematical and Quantitative Methods - - Data Collection and Data Estimation Methodology; Computer Programs - - - Methodology for Collecting, Estimating, and Organizing Microeconomic Data; Data Access
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