IDEAS home Printed from https://ideas.repec.org/a/aes/amfeco/v39y2015i17p632.html
   My bibliography  Save this article

Revival of high street retailing – the added value of shopping apps

Author

Listed:
  • Jelena Demko-Rihter

    (University of Novi Sad, Faculty of Technical Sciences)

  • Igor ter Halle

    (Windesheim University of Applied Sciences)

Abstract

Rapid and constant development of technology and social media drive every-day changes in the retail sector, modifying behaviour and power of consumers, whereby traditional brick and mortar stores are facing the risk to become obsolete. E-commerce and m-commerce offer to customer a more convenient, faster and easier way of shopping and the possibility to customize products and services to the individual needs of customers. There are different business models and tools for enhancing the on-line retail industry, which causes changes in the business of the whole retail sector, as well as in the micro and macro social and economic environment. One of consequences of increasing value of the on-line retail industry is a dropping number of customers shopping for products in brick and mortar stores in high streets and city centers. Brick and mortar retailers are exploring new ways to reach these lost shoppers. In this study an innovative application is researched that tries to bridge online and in-store shopping with an online platform (website) and a smart-phone app. The aim of this platform and app is to enhance the local shopping experience by making the physical city centre available for smart-phones and tablets.

Suggested Citation

  • Jelena Demko-Rihter & Igor ter Halle, 2015. "Revival of high street retailing – the added value of shopping apps," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, vol. 17(39), pages 632-632, May.
    • Handle: RePEc:aes:amfeco:v:39:y:2015:i:17:p:632
    as

    Download full text from publisher

    File URL: http://www.amfiteatrueconomic.ro/temp/Article_2414.pdf
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Renko, Sanda & Druzijanic, Mirna, 2014. "Perceived usefulness of innovative technology in retailing: Consumers׳ and retailers׳ point of view," Journal of Retailing and Consumer Services, Elsevier, vol. 21(5), pages 836-843.
    2. Verhoef, Peter C. & Lemon, Katherine N. & Parasuraman, A. & Roggeveen, Anne & Tsiros, Michael & Schlesinger, Leonard A., 2009. "Customer Experience Creation: Determinants, Dynamics and Management Strategies," Journal of Retailing, Elsevier, vol. 85(1), pages 31-41.
    3. Rajagopal, 2014. "The Human Factors," Palgrave Macmillan Books, in: Architecting Enterprise, chapter 9, pages 225-249, Palgrave Macmillan.
    4. Anindya Ghose & Avi Goldfarb & Sang Pil Han, 2013. "How Is the Mobile Internet Different? Search Costs and Local Activities," Information Systems Research, INFORMS, vol. 24(3), pages 613-631, September.
    5. Barbara H. Wixom & Peter A. Todd, 2005. "A Theoretical Integration of User Satisfaction and Technology Acceptance," Information Systems Research, INFORMS, vol. 16(1), pages 85-102, March.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. AbedRabbo, Majd & Hart, Cathryn & Ellis-Chadwick, Fiona & AlMalak, Zeina, 2022. "Towards rebuilding the highstreet: Learning from customers’ town centre shopping journeys," Journal of Retailing and Consumer Services, Elsevier, vol. 64(C).
    2. Schade Katrin & Müller Andre & Holdack Eric & Hübscher Marcus & Lurie Katja & Schulze Juana, 2021. "Digitalization and City Center Resilience. Exploring Visitors’ Perceptions in Leipzig, Germany," ZFW – Advances in Economic Geography, De Gruyter, vol. 65(3-4), pages 132-146, December.
    3. Christian Bartelheimer & C. Ingo Berendes & Philipp zur Heiden & Daniel Beverungen, 2022. "Designing Digital Actor Engagement Platforms for Local High Streets: An Action Design Research Study," Working Papers Dissertations 101, Paderborn University, Faculty of Business Administration and Economics.
    4. Farah, Maya F. & Ramadan, Zahy B., 2017. "Disruptions versus more disruptions: How the Amazon dash button is altering consumer buying patterns," Journal of Retailing and Consumer Services, Elsevier, vol. 39(C), pages 54-61.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Alexander, Bethan & Blazquez Cano, Marta, 2020. "Store of the future: Towards a (re)invention and (re)imagination of physical store space in an omnichannel context," Journal of Retailing and Consumer Services, Elsevier, vol. 55(C).
    2. Gong, Taeshik & Wang, Chen-Ya & Lee, Kangcheol, 2022. "Effects of characteristics of in-store retail technology on customer citizenship behavior," Journal of Retailing and Consumer Services, Elsevier, vol. 65(C).
    3. McLean, Graeme & Osei-Frimpong, Kofi, 2019. "Chat now… Examining the variables influencing the use of online live chat," Technological Forecasting and Social Change, Elsevier, vol. 146(C), pages 55-67.
    4. Högberg, Johan & Ramberg, Marcus Olsson & Gustafsson, Anders & Wästlund, Erik, 2019. "Creating brand engagement through in-store gamified customer experiences," Journal of Retailing and Consumer Services, Elsevier, vol. 50(C), pages 122-130.
    5. Sohn, Stefanie, 2017. "Consumer processing of mobile online stores: Sources and effects of processing fluency," Journal of Retailing and Consumer Services, Elsevier, vol. 36(C), pages 137-147.
    6. Barta, Sergio & Flavián, Carlos & Gurrea, Raquel, 2021. "Managing consumer experience and online flow: Differences in handheld devices vs PCs," Technology in Society, Elsevier, vol. 64(C).
    7. Hwang, ShinYoung, 2018. "Would satisfaction with smart speakers transfer into loyalty towards the smart speaker provider?," 22nd ITS Biennial Conference, Seoul 2018. Beyond the boundaries: Challenges for business, policy and society 190336, International Telecommunications Society (ITS).
    8. Maria Tsourela & Dafni-Maria Nerantzaki, 2020. "An Internet of Things (IoT) Acceptance Model. Assessing Consumer’s Behavior toward IoT Products and Applications," Future Internet, MDPI, vol. 12(11), pages 1-23, November.
    9. Berrin Arzu Eren, 2024. "QR code m-payment from a customer experience perspective," Journal of Financial Services Marketing, Palgrave Macmillan, vol. 29(1), pages 106-121, March.
    10. Bartschat, Maria & Cziehso, Gerrit & Hennig-Thurau, Thorsten, 2022. "Searching for word of mouth in the digital age: Determinants of consumers’ uses of face-to-face information, internet opinion sites, and social media," Journal of Business Research, Elsevier, vol. 141(C), pages 393-409.
    11. Rahman, Shaikh Moksadur, 2020. "Relationship between Job Satisfaction and Turnover Intention: Evidence from Bangladesh," Asian Business Review, Asian Business Consortium, vol. 10(2), pages 99-108.
    12. Chien-Chi Chu & Ya-Fang Cheng & Fu-Sheng Tsai & Sang-Bing Tsai & Kun-Hwa Lu, 2019. "Open Innovation in Crowdfunding Context: Diversity, Knowledge, and Networks," Sustainability, MDPI, vol. 11(1), pages 1-11, January.
    13. Mi (Jamie) Zhou & Baozhou Lu & Weiguo (Patrick) Fan & G. Alan Wang, 2018. "Project description and crowdfunding success: an exploratory study," Information Systems Frontiers, Springer, vol. 20(2), pages 259-274, April.
    14. Zhiming Liu & Haiwei Jia, 2022. "What Drives the Development and Sustainable Growth of Cultural Nonprofits—Chinese Province-Level Evidence," Sustainability, MDPI, vol. 14(9), pages 1-17, April.
    15. Miao, Lijuan & Sun, Zhanli & Ren, Yanjun & Schierhorn, Florian & Müller, Daniel, 2021. "Grassland greening on the Mongolian Plateau despite higher grazing intensity," EconStor Open Access Articles and Book Chapters, ZBW - Leibniz Information Centre for Economics, vol. 32(2), pages 792-802.
    16. Roberto Cerchione & Emilio Esposito & Maria Rosaria Spadaro, 2015. "The Spread of Knowledge Management in SMEs: A Scenario in Evolution," Sustainability, MDPI, vol. 7(8), pages 1-23, July.
    17. Lez Trujillo-Torres & Eda Anlamlier & Laetitia Mimoun & Lagnajita Chatterjee & Delphine Dion, 2024. "Access-based customer journeys," Journal of the Academy of Marketing Science, Springer, vol. 52(1), pages 24-43, January.
    18. Bolton, Ruth N. & Gustafsson, Anders & Tarasi, Crina O. & Witell, Lars, 2022. "Managing a Global Retail Brand in Different Markets: Meta-Analyses of Customer Responses to Service Encounters," Journal of Retailing, Elsevier, vol. 98(2), pages 294-314.
    19. Wang Kai, 2019. "Towards a Taxonomy of Idea Generation Techniques," Foundations of Management, Sciendo, vol. 11(1), pages 65-80, January.
    20. Claudia Salceanu, 2020. "Eating Disorder Risk and Personality Factors in Adolescent Girls," Postmodern Openings, Editura Lumen, Department of Economics, vol. 11(1Sup1), pages 158-176, March.

    More about this item

    Keywords

    innovations; online; retail; smartphone and tablet apps;
    All these keywords.

    JEL classification:

    • O31 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Innovation and Invention: Processes and Incentives
    • O32 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Management of Technological Innovation and R&D
    • O33 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Technological Change: Choices and Consequences; Diffusion Processes

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:aes:amfeco:v:39:y:2015:i:17:p:632. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Valentin Dumitru (email available below). General contact details of provider: https://edirc.repec.org/data/aseeero.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.