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Entrepreneurial Orientation in Mexican Microenterprises

Author

Listed:
  • Héctor Montiel Campos

    (Universidad de las Americas Puebla)

  • Luis S. Alvarado Acuna

    (Universidad Catolica del Norte)

  • José Pablo Nuno de la Parra

    (Universidad Popular Autonoma del Estado de Puebla)

  • Francisco A. Aguilar Valenzuela

    (Centro de Investigacion an Alimentacion y Desarollo)

Abstract

Over the past 30 years research on Entrepreneurship Orientation (EO) has provided valuable information regarding strategy, entrepreneurship and aspects of performance at the firm-level. In the entrepreneurial universe, microenterprises play a very special role in the business context of the economy. However, they have not been relatively present in the EO research. This paper studies the EO-performance relationship in a group of microenterprises in Mexico and includes the Dominant Logic (DL) as a variable that moderates this relationship. The results indicate that risk taking, proactiveness and competitive aggressiveness variables from the EO influence the microenterprise performance. In addition, the external DL conceptualization moderates the EO-performance relationship. This paper shows the conclusions of the investigation as well as the limitations and identifies future research methods.

Suggested Citation

  • Héctor Montiel Campos & Luis S. Alvarado Acuna & José Pablo Nuno de la Parra & Francisco A. Aguilar Valenzuela, 2013. "Entrepreneurial Orientation in Mexican Microenterprises," Journal of Entrepreneurship, Management and Innovation, Fundacja Upowszechniająca Wiedzę i Naukę "Cognitione", vol. 9(3), pages 5-20.
  • Handle: RePEc:aae:journl:v:9:y:2013:i:3:p:5-20
    DOI: 10.7341/2013931
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    Citations

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    Cited by:

    1. Lamberto Zollo & Riccardo Rialti & Cristiano Ciappei & Andrea Boccardi, 2018. "Bricolage and Social Entrepreneurship to Address Emergent Social Needs: A “Deconstructionist” Perspective," Journal of Entrepreneurship, Management and Innovation, Fundacja Upowszechniająca Wiedzę i Naukę "Cognitione", vol. 14(2), pages 19-48.
    2. Axel Demenet, 2016. "Does Managerial Capital also Matter Among Micro and Small Firms in Developing Countries?," Working Papers DT/2016/12, DIAL (Développement, Institutions et Mondialisation).
    3. Olusakin S Akindipe, 2014. "Inventory Management - A Tool for Optimal Use of Resources and Overall Efficiency in Manufacturing SMEs," Journal of Entrepreneurship, Management and Innovation, Fundacja Upowszechniająca Wiedzę i Naukę "Cognitione", vol. 10(4), pages 93-113.
    4. Axel Demenet & Quynh Hoang, 2018. "How important are management practices for the productivity of small and medium enterprises?," WIDER Working Paper Series wp-2018-69, World Institute for Development Economic Research (UNU-WIDER).
    5. Axel Demenet & Quynh Hoang, 2018. "How important are management practices for the productivity of small and medium enterprises?," WIDER Working Paper Series 69, World Institute for Development Economic Research (UNU-WIDER).
    6. Edwin R. Flores‐Hernández & Carlos R. García‐Alonso & César Hervás‐Martínez, 2022. "Strategic management practices in Central American micro family enterprises: The case of the commercial sector in El Salvador," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 43(8), pages 3454-3465, December.
    7. Mehdi Tajpour & Elahe Hosseini & Vanessa Ratten & Behrooz Bahman-Zangi & Seydeh Mersedeh Soleymanian, 2023. "The Role of Entrepreneurial Thinking Mediated by Social Media on the Sustainability of Small and Medium-Sized Enterprises in Iran," Sustainability, MDPI, vol. 15(5), pages 1-26, March.

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