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Content
2018, Volume 3, Issue 3
- 1-15 Entrpreneurial Marketing In The Digital Age
by Tuğba ÖZBÖLÜK - 1-18 Impact Of Perceived Quality On Consumer Attitude In Food Industry Of Pakistan
by Turab KHAN, Naushad AHMED, Hafiz Ishtiaque HUSSAIN - 1-20 Social Media Addiction: A Study On High School And University Students
by Merve ILÄžAZ - 1-22 Evaluation Of Infomercial Advertisements In Term Of Customer Behaviour And The Effect Which Influences Customer Behaviour Process
by Özge SUBAŞI, Azra BAYRAKTAR - 1-24 Relationships Between Voluntary Simple Lifestyle, Shopping Motivation And Brand Experience
by Mutlu UYGUN, Pınar Duygu AKIN, Ebru GÜNER
2018, Volume 3, Issue 2
- 1-16 The Effect Of Social Media On Hedonic Consumption Of Individuals
by AyÅŸe ÅžAHÄ°N, Aytekin FIRAT - 1-19 The Effect Of Web Site Content On User Acceptance Of E-Retail
by Zübeyir ÇELÄ°K, Åžakir ERDEM - 1-19 €Œpay What You Want Pricing Strategy†As A New Sales Promotion Method - An Experimental Study On Food And Beverage Businesses
by Dilaysu ÇINAR - 1-23 The Influence Of Charismatic Leader On Employee Motivation: A Research On The Mining Sector
by Binnaz ÇİNAR, Görkem AKGÜL, Erdoğan KORKMAZ - 1-24 Do The Effects Of Brand Personality Dimensions On Brand Loyalty Change According To Consumers’ Personalities?
by Ahmet TUZCUOĞLU, Sema Nur FAYDA, Yasenkare TUNIYAZI, Zübeyde ÖZ
2018, Volume 3, Issue 1
- 1-14 Economic And Politicial Otherization In The Contects Of Social Security
by Ersel KÄ°RAZ - 1-15 Segmentation Strategies In Hospitality Firms: Application In The Five Star Hotel In Samsun
by Emre TANKUÅž, Yetkin BULUT, Caner DURMAZ - 1-17 Differences Between Generations To Demographics Of Conduct Hedonic Consumption: Kastamonu Province On The Central District Of Research
by Merve ILÄžAZ - 1-18 The Integration Of Virtual Reality Into Tourism: Application In The Hotels With Five Star In Samsun
by Caner DURMAZ,Yetkin BULUT, Emre TANKUÅž
2017, Volume 2, Issue 3
- 1-12 Differences Of Purchasing Behavior Of Impulsive Buying By Demographic Characteristics
by Aslı KILIÇ - 1-21 Conceptual Study On Economic Cycles, And Decisions Of The Firm Investments In Terms Of The Firm Stock Market Investments
by Tahir BENLÄ° - 1-31 Reconstruction Project Of Labor-Employment Exchange
by Bayram COÅžKUN
2017, Volume 2, Issue 2
- 1-21 The Effect Of Perceived Risk On Trust: A Study Toward Investors Operating In Stock Exchange And Brokerage House
by Binnaz ÇINAR & Fatih KOÇ - 1-22 Elekträ°Klä° Araã‡Larin Mevcut Durumu, Tercä°H Edä°Lme Ve Edä°Lmeme Sebeplerä°
by Bülent SEZEN & Ali Ulvi İŞLER
2017, Volume 2, Issue 1
- 1-19 The Effects Of Motivation And Involvement On Perceived Value Of The Destination Experience
by Aycan KÜLAHLI & Binnaz ÇINAR & Fatih KOÇ & Volkan ÖZBEK & Özge AKYEL - 1-20 Evaluation Of The Tourism Potential Of Yozgat In The Scope Of City Marketing And Branding And Suggestions
by Ramazan KURTOÄžLU - 1-21 Understanding Consumer Trends On Halal Food Consumption In Turkey: An Application By Multi-Dimensional Scale Analysis
by Yıldıray KIZGIN