Content
2025, Volume 10, Issue 2
- 1-23 The Impact of Artificial Intelligence on Public Relations Strategies: A Quantitative Analysis of the Middle East’s 10 Most Valuable Brands
by Pablo Medina Aguerrebere & Kinza Khan & Jessica Abraham - 24-41 Young People’s Attitude and Prevention of Sexually Transmitted Infections in Institutions of Higher Learning, Machakos County, Kenya
by Ian Nzioki Maingi & Dr. Gertrude Musuruve Inimah & Dr. Rhoydah M.O. Nyambane - 42-68 Internal Communication and Employee Productivity in the Ready-Mix Concrete Industry, Kiambu County
by June Wangeci Githaiga & Dr. Musuruve Inimah
2025, Volume 10, Issue 1
- 1-12 Diffusion of COVID-19 Misinformation in Kenyan X Conversations
by Dr. John Ndavula & Dr. Anne Munuku - 13-22 Impact of Multicultural Communication on Public Relations in Global Brands in China
by Chen Lihua - 23-33 Influence of Celebrity Endorsement on Public Relations Campaigns in Canada
by Sarah Marie - 33-46 Crisis Communication and its Impact on Stakeholder Trust in Ghana
by Akpene Mawusi - 47-67 The Role of Corporate Communications in Enhancing Employee Engagement: A Structured Communications Approach for Various Use Cases
by Rana Rashed Mahmoud Rashed
2024, Volume 9, Issue 4
- 1-14 The Role of Digital Influencers as Opinion Leaders in Strategic Marketing Communication among Boutique Owners in Nairobi, CBD, Kenya
by Lydia Nyabonyi Okong’o & Prof. Hellen Mberia, PhD. & Dr. Maureen Syallow - 15-23 Influence of Narrative Principles on Organizational Change Adoption of Blended Learning in Selected Kenyan Universities
by Eliezer Namu & Prof. Hellen Mberia - 24-44 Compositional Elements of Photographic Coverage of the Westgate Mall Terrorist Attack
by Benjamin Mbatia Kinyanjui & Dr. Pauline Nasesia Ndoro & Prof. Wendo Nabea - 45-61 Artificial Intelligence (AI) in Higher Education: A Threat or Helping Hand in Improving Student-Instructor Communication
by Abidemi Oluwafunmilayo Alade & Mariam Yetunde Afuwape - 62-75 An Evaluation of Stakeholder Involvement in the Development of Communication Plans Used in the Diffusion of Improved Maize Varieties among Farmers in the Semi-Arid Lower Eastern Kenya
by Emily Keles Muli & Prof. Maurice Sakwa, PhD & Dr. Masaya H. Chakava, PhD
2024, Volume 9, Issue 3
- 1-21 Communication Culture Strength and Customer Satisfaction in Public Secondary Schools in Nairobi County, Kenya
by Winfred Mukami Karingu & Prof. Hellen Mberia & Prof. Ndeti Ndati - 22-33 Nature of Television Childbearing Shows and Mode of Delivery Preferences among Primiparous Women in Nairobi, Kenya
by Christopher Kyalo Musyoki & Prof. Hellen Kiende Mberia, PhD. & Dr. Geoffrey Serede Sikolia, PhD. - 34-47 Assessment of Community Radio Social Impact in Tanzania
by Gasper Mpehongwa - 48-70 Healthcare Provider -Patient Communication Techniques and Cervical Cancer Management at Moi Teaching and Refferal Hospital Cancer Center
by Dorcas Kebenei & Dr. Rhoydah Nyambane, PhD & Dr. Joan Mutua, PhD - 71-87 Communication Strategies Used during a Crisis in the Tourism and Hospitality Industry in Naivasha Sub-County
by Robert Mweretha Muriuki & Dr. Gertrude Musuruve Inimah & Dr. Idah Muchunku-Mwenda
2024, Volume 9, Issue 2
- 1-19 The Cause and Effect of Morality Frame on the Perception of Obesity among 35-55 years University Female Academic Staff in Nairobi County, Kenya
by Dr. Naomi Kahiga - 20-43 Media Choice and Public Participation in the Budget Making Process for Nyeri County
by Lucy Bitutu Ogoti & Prof. Hellen Mberia & Dr. John Ndavula - 44-60 Media Ethics and News Media Financing in a Fledgling Economy- A Case of the Gambia
by Morolake O. Adekunle & Femi Onifade & Abdul Rashid Gbambu - 61-70 To Say or Not To Say: The Influence of Interpersonal Communication Message Structure on Child Nutrition Promotion
by Florence Tsuma & Prof. Hellen Mberia & Prof. Idah Muchunku - 71-86 The Nature of Television and Radio Programs and Their Influence in the Growth of Kiswahili among University Students in Kenya
by Orleans Omusula Onindo & Hellen K. Mberia & Ndeti Ndati
2024, Volume 9, Issue 1
- 38-52 The Ethical and Legal Implications of Using Big Data and Artificial Intelligence for Public Relations Campaigns in the United States
by Michael James - 53-74 The Cause and Effect of Responsibility Frame on the Perception of Obesity among 35-55 Years University Female Academic Staff in Nairobi County, Kenya
by Dr. Naomi Kahiga