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Understanding consumers’ social media engagement behaviour: An examination of the moderation effect of social media context

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  1. Yang Zhang & Menglong Xia & Yingni Liu, 2023. "The Causality and Antecedents of Tourism Small & Medium-Sized Enterprises’ (SMEs) Coopetition in Complex Institutional Contexts," Sustainability, MDPI, vol. 15(6), pages 1-15, March.
  2. Saif Ur Rahman & Zhao Shurong & Qasim Jan, 2023. "Social Media and Authoritarian Legacies: the Impact of Military Aligned Social Media Activists (SMAs) on Politics," Public Organization Review, Springer, vol. 23(2), pages 715-737, June.
  3. Dawood Yahyavi & Ata Allah Taleizadeh & Park Thaichon, 2024. "National brands versus store brands: retailer fight against national brands to improve store brands via a dynamic discount pricing strategy," Operational Research, Springer, vol. 24(4), pages 1-36, December.
  4. Xiao, Tingwen & Wei, Haiying & Chen, Siyun, 2024. "Prominent or subtle: The impact of brand prominence on social media advertisement engagement," Journal of Retailing and Consumer Services, Elsevier, vol. 80(C).
  5. Khalid Mehmood & Yaser Iftikhar & Fauzia Jabeen & Ali Nawaz Khan & Hina Rehman, 2024. "Energizing Ethical Recycling Intention Through Information Publicity: Insights from an Emerging Market Economy," Journal of Business Ethics, Springer, vol. 191(4), pages 837-863, May.
  6. Mora Cortez, Roberto & Ghosh Dastidar, Ayan, 2022. "A longitudinal study of B2B customer engagement in LinkedIn: The role of brand personality," Journal of Business Research, Elsevier, vol. 145(C), pages 92-105.
  7. Agnihotri, Arpita & Bhattacharya, Saurabh & Yannopoulou, Natalia & Liu, Martin J., 2022. "Examining social media engagement through health-related message framing in different cultures," Journal of Business Research, Elsevier, vol. 152(C), pages 349-360.
  8. Federico Mangiò & Giuseppe Pedeliento & Daniela Andreini & Lia Zarantonello, 2024. "How persuasive is woke brand communication on social media? Evidence from a consumer engagement analysis on Facebook," Journal of Brand Management, Palgrave Macmillan, vol. 31(4), pages 345-381, July.
  9. Tseng, Hsiao-Ting & Ibrahim, Fahad & Hajli, Nick & Nisar, Tahir M. & Shabbir, Haseeb, 2022. "Effect of privacy concerns and engagement on social support behaviour in online health community platforms," Technological Forecasting and Social Change, Elsevier, vol. 178(C).
  10. Meng, Keira Shuyang & Leung, Louis, 2021. "Factors influencing TikTok engagement behaviors in China: An examination of gratifications sought, narcissism, and the Big Five personality traits," Telecommunications Policy, Elsevier, vol. 45(7).
  11. Gutierrez, Anabel & Punjaisri, Khanyapuss & Desai, Bhavini & Syed Alwi, Sharifah Faridah & O'Leary, Simon & Chaiyasoonthorn, Wornchanok & Chaveesuk, Singha, 2023. "Retailers, don't ignore me on social media! The importance of consumer-brand interactions in raising purchase intention - Privacy the Achilles heel," Journal of Retailing and Consumer Services, Elsevier, vol. 72(C).
  12. Mican Daniel & Andreica Mihuț Ioana Sorina & Sterie Luigia-Gabriela & Sitar-Taut Dan-Andrei, 2022. "Overview on Social Media User Behavior during the COVID-19 Pandemic: From Fear of Missing Out and Social Networking Fatigue to Privacy Concerns," Studia Universitatis Babeș-Bolyai Oeconomica, Sciendo, vol. 67(2), pages 21-32, August.
  13. Sirkeci Kübra & Arıkan Esra, 2021. "The Infinite Wardrobe: Female Consumers’ Value Perceptions Regarding Collaborative Consumption of Apparel," South East European Journal of Economics and Business, Sciendo, vol. 16(2), pages 150-170, December.
  14. Reimer, Thomas, 2023. "Environmental factors to maximize social media engagement: A comprehensive framework," Journal of Retailing and Consumer Services, Elsevier, vol. 75(C).
  15. Dybro Liengaard, Benjamin, 2024. "Measurement invariance testing in partial least squares structural equation modeling," Journal of Business Research, Elsevier, vol. 177(C).
  16. Ran Liu & Tianan Yang & Wenhao Deng & Xiaoyan Liu & Jianwei Deng, 2022. "What Drives the Influence of Health Science Communication Accounts on TikTok? A Fuzzy-Set Qualitative Comparative Analysis," IJERPH, MDPI, vol. 19(21), pages 1-11, October.
  17. Kathy-Ann Fletcher & Ayantunji Gbadamosi, 2024. "Examining social media live stream’s influence on the consumer decision-making: a thematic analysis," Electronic Commerce Research, Springer, vol. 24(3), pages 2175-2205, September.
  18. Emad Ahmed Helal & Thowayeb H. Hassan & Mostafa A. Abdelmoaty & Amany E. Salem & Mahmoud I. Saleh & Mohamed Y. Helal & Magdy Sayed Abuelnasr & Yasser Ahmed Mohamoud & Ahmed H. Abdou & Salaheldeen H. R, 2023. "Exploration or Exploitation of a Neighborhood Destination: The Role of Social Media Content on the Perceived Value and Trust and Revisit Intention among World Cup Football Fans," JRFM, MDPI, vol. 16(3), pages 1-16, March.
  19. Macchioni, Riccardo & Prisco, Martina & Zagaria, Claudia, 2024. "The value relevance of voluntary disclosure through social media platforms: Evidence from European Union listed firms," Socio-Economic Planning Sciences, Elsevier, vol. 93(C).
  20. Yadav, Jitendra & Yadav, Rambalak & Sahore, Nidhi & Mendiratta, Aparna, 2023. "Digital social engagements and knowledge sharing among sports fans: Role of interaction, identification, and interface," Technological Forecasting and Social Change, Elsevier, vol. 195(C).
  21. Belém Barbosa & José Ramón Saura & Dag Bennett, 2024. "How do entrepreneurs perform digital marketing across the customer journey? A review and discussion of the main uses," The Journal of Technology Transfer, Springer, vol. 49(1), pages 69-103, February.
  22. Peter R. J. Trim & Yang-Im Lee & An Vu, 2023. "Insights into How Vietnamese Retailers Utilize Social Media to Facilitate Knowledge Creation through the Process of Value Co-Creation," Future Internet, MDPI, vol. 15(4), pages 1-18, March.
  23. Markus Blut & Viktorija Kulikovskaja & Marco Hubert & Christian Brock & Dhruv Grewal, 2023. "Effectiveness of engagement initiatives across engagement platforms: A meta-analysis," Journal of the Academy of Marketing Science, Springer, vol. 51(5), pages 941-965, September.
  24. Anne Corcos & Levana Hodara, 2023. "How social media are collecting more of users’ data: a behavioral model of platform retention strategies," SN Business & Economics, Springer, vol. 3(7), pages 1-18, July.
  25. Wang, Zi & Yuan, Ruizhi & Luo, Jun & Liu, Martin J. & Yannopoulou, Natalia, 2023. "Does personalized advertising have their best interests at heart? A quantitative study of narcissists’ SNS use among Generation Z consumers," Journal of Business Research, Elsevier, vol. 165(C).
  26. Fan, Liu & Wang, Yawei & Mou, Jian, 2024. "Enjoy to read and enjoy to shop: An investigation on the impact of product information presentation on purchase intention in digital content marketing," Journal of Retailing and Consumer Services, Elsevier, vol. 76(C).
  27. Cong Cao & Dan Li & Qianwen Xu & Xiuyan Shao, 2022. "Motivational Influences Affecting Middle-Aged and Elderly Users’ Participation Intention in Health-Related Social Media," IJERPH, MDPI, vol. 19(18), pages 1-21, September.
  28. van der Harst, Jesse Pieter & Angelopoulos, Spyros, 2024. "Less is more: Engagement with the content of social media influencers," Journal of Business Research, Elsevier, vol. 181(C).
  29. Mendini, Monica & Peter, Paula C. & Maione, Salvatore, 2022. "The potential positive effects of time spent on Instagram on consumers’ gratitude, altruism, and willingness to donate," Journal of Business Research, Elsevier, vol. 143(C), pages 16-26.
  30. Wu, Banggang & Guo, Gengxuan & Luo, Peng, 2024. "The effect of subscriptions on customer engagement," Journal of Business Research, Elsevier, vol. 178(C).
  31. Sardar, Sainaz & Tata, Sai Vijay & Sarkar, Subhro, 2024. "Examining the influence of source factors and content characteristics of influencers' post on consumer engagement and purchase intention: A moderated analysis," Journal of Retailing and Consumer Services, Elsevier, vol. 79(C).
  32. Cheung, Man Lai & Leung, Wilson K.S. & Aw, Eugene Cheng-Xi & Koay, Kian Yeik, 2022. "“I follow what you post!†: The role of social media influencers’ content characteristics in consumers' online brand-related activities (COBRAs)," Journal of Retailing and Consumer Services, Elsevier, vol. 66(C).
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