IDEAS home Printed from https://ideas.repec.org/r/eee/ijrema/v36y2019i3p367-384.html
   My bibliography  Save this item

Branding in the era of digital (dis)intermediation

Citations

Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
as


Cited by:

  1. Gianni Bonaiuti, 2019. "Schemi di pagamento e valute virtuali (Payment schemes and virtual currencies)," Moneta e Credito, Economia civile, vol. 72(288), pages 389-415.
  2. Moon, Sangkil & Kim, Seung-Wook & Iacobucci, Dawn, 2024. "Dynamic relationship changes between reviewers and consumers in online product reviews," Journal of Retailing, Elsevier, vol. 100(1), pages 70-84.
  3. Amelio, Andrea & Giardino-Karlinger, Liliane & Valletti, Tommaso, 2020. "Exclusionary pricing in two-sided markets," International Journal of Industrial Organization, Elsevier, vol. 73(C).
  4. Kim, Jooyoung & Lee, Kyu Hyung & Kim, Jaemin, 2023. "Linking blockchain technology and digital advertising: How blockchain technology can enhance digital advertising to be more effective, efficient, and trustworthy," Journal of Business Research, Elsevier, vol. 160(C).
  5. Tan, Teck Ming & Balaji, M.S. & Oikarinen, Eeva-Liisa & Alatalo, Sari & Salo, Jari, 2021. "Recover from a service failure: The differential effects of brand betrayal and brand disappointment on an exclusive brand offering," Journal of Business Research, Elsevier, vol. 123(C), pages 126-139.
  6. Bazi, Saleh & Filieri, Raffaele & Gorton, Matthew, 2023. "Social media content aesthetic quality and customer engagement: The mediating role of entertainment and impacts on brand love and loyalty," Journal of Business Research, Elsevier, vol. 160(C).
  7. Bullini Orlandi, Ludovico & Zardini, Alessandro & Rossignoli, Cecilia, 2021. "Highway to hell: Cultural propensity and digital infrastructure gap as recipe to entrepreneurial death," Journal of Business Research, Elsevier, vol. 123(C), pages 188-195.
  8. Djonata Schiessl & Helison Bertoli Alves Dias & José Carlos Korelo, 2022. "Artificial intelligence in marketing: a network analysis and future agenda," Journal of Marketing Analytics, Palgrave Macmillan, vol. 10(3), pages 207-218, September.
  9. Guyt, Jonne Y. & Datta, Hannes & Boegershausen, Johannes, 2024. "Unlocking the Potential of Web Data for Retailing Research," Journal of Retailing, Elsevier, vol. 100(1), pages 130-147.
  10. Lourenço, Carlos Eduardo & Hair, Joseph F. & Zambaldi, Felipe & Ponchio, Mateus Canniatti, 2022. "Consumer brand engagement concept and measurement: Toward a refined approach," Journal of Retailing and Consumer Services, Elsevier, vol. 68(C).
  11. Gielens, Katrijn & Dekimpe, Marnik G. & Mukherjee, Anirban & Tuli, Kapil, 2023. "The future of private-label markets: A global convergence approach," International Journal of Research in Marketing, Elsevier, vol. 40(1), pages 248-267.
  12. Ransome Epie Bawack & Samuel Fosso Wamba & Kevin Daniel André Carillo & Shahriar Akter, 2022. "Artificial intelligence in E-Commerce: a bibliometric study and literature review," Electronic Markets, Springer;IIM University of St. Gallen, vol. 32(1), pages 297-338, March.
  13. Kalayci, Eda & Becker, Jan U. & Barrot, Christian, 2024. "Understanding customers’ choice for digital D2C versus multi-brand operations," Journal of Retailing, Elsevier, vol. 100(2), pages 256-273.
  14. Gielens, Katrijn & Dekimpe, Marnik & Mukherjee, A. & Tuli, Kapil R., 2023. "The future of private-label markets: A global convergence approach," Other publications TiSEM 06f4bad4-fc32-42f4-8b7f-2, Tilburg University, School of Economics and Management.
  15. Monahan, Lisa & Espinosa, Jennifer A. & Langenderfer, Jeff & Ortinau, David J., 2023. "Did you hear our brand is hated? The unexpected upside of hate-acknowledging advertising for polarizing brands," Journal of Business Research, Elsevier, vol. 154(C).
  16. Kim, Sehoon & Connerton, Timothy Paul & Park, Cheongyeul, 2022. "Transforming the automotive retail: Drivers for customers' omnichannel BOPS (Buy Online & Pick up in Store) behavior," Journal of Business Research, Elsevier, vol. 139(C), pages 411-425.
  17. de Zwart, Pim & Soekhradj, Phylicia, 2023. "Sweet equality: Sugar, property rights, and land distribution in colonial Java," Explorations in Economic History, Elsevier, vol. 88(C).
  18. Ltifi, Moez & Mesfar, Sahar, 2022. "Does the corporate social responsibility of the service based on Blockchain technology affect the real behaviour of the consumer?," Journal of Air Transport Management, Elsevier, vol. 104(C).
  19. World Bank, 2020. "Nepal Development Update, July 2020," World Bank Publications - Reports 34178, The World Bank Group.
  20. Konstantinos Siassiakos & Stamatia Ilioudi & Tsaktsira Effrosyni & Vasiliki Mitsiou & Dimitris Nanouris, 2020. "Utilization of Blockchain Technology in Greek Public Administration," Advances in Management and Applied Economics, SCIENPRESS Ltd, vol. 10(4), pages 1-12.
  21. Pasirayi, Simbarashe & Fennell, Patrick B., 2021. "The effect of subscription-based direct-to-consumer channel additions on firm value," Journal of Business Research, Elsevier, vol. 123(C), pages 355-366.
  22. Weißhuhn, Sandria & Hoberg, Kai, 2021. "Designing smart replenishment systems: Internet-of-Things technology for vendor-managed inventory at end consumers," European Journal of Operational Research, Elsevier, vol. 295(3), pages 949-964.
  23. Ingrida Košičiarová & Zdenka Kádeková & Milan Džupina & Ľubica Kubicová & Marek Dvořák, 2020. "Comparative Analysis of Private Labels—Private Labels from the Point of View of a Millennial Customer in Slovakia, Czech Republic and Hungary," Sustainability, MDPI, vol. 12(23), pages 1-19, November.
  24. Batsakis, Georgios & Theoharakis, Vasilis & Li, Chengguang & Konara, Palitha, 2023. "Internationalization and digitalization: Their differing role on grocer and non-grocer retailer performance," Journal of Retailing, Elsevier, vol. 99(3), pages 400-419.
  25. Jifeng Mu & Jonathan Z. Zhang, 2021. "Seller marketing capability, brand reputation, and consumer journeys on e-commerce platforms," Journal of the Academy of Marketing Science, Springer, vol. 49(5), pages 994-1020, September.
  26. Maier, Erik & Dost, Florian, 2024. "Decomposing cross-channel advertising support of retailer price promotions," Journal of Retailing, Elsevier, vol. 100(3), pages 362-381.
  27. Pyper, Keith & Doherty, Anne Marie, 2022. "Employing brand governance mechanisms with export channel partners: What are the performance consequences and contingent effects?," International Business Review, Elsevier, vol. 31(5).
  28. Alenka Lena Klopcic & Jana Hojnik & Stefan Bojnec & Drago Papler, 2020. "Global Transition to the Subscription Economy: Literature Review on Business Model Changes in the Media Landscape," Managing Global Transitions, University of Primorska, Faculty of Management Koper, vol. 18(4 (Winter), pages 323-348.
  29. Sarah Oberbichler & Emanuela Boroş & Antoine Doucet & Jani Marjanen & Eva Pfanzelter & Juha Rautiainen & Hannu Toivonen & Mikko Tolonen, 2022. "Integrated interdisciplinary workflows for research on historical newspapers: Perspectives from humanities scholars, computer scientists, and librarians," Journal of the Association for Information Science & Technology, Association for Information Science & Technology, vol. 73(2), pages 225-239, February.
  30. Rangaswamy, Arvind & Moch, Nicole & Felten, Claudio & van Bruggen, Gerrit & Wieringa, Jaap E. & Wirtz, Jochen, 2020. "The Role of Marketing in Digital Business Platforms," Journal of Interactive Marketing, Elsevier, vol. 51(C), pages 72-90.
  31. Aimé, Isabelle & Berger-Remy, Fabienne & Laporte, Marie-Eve, 2022. "The brand, the persona and the algorithm: How datafication is reconfiguring marketing work☆," Journal of Business Research, Elsevier, vol. 145(C), pages 814-827.
  32. Frick, Vivian & Rehak, Rainer, 2019. "Verkauftes Internet. Zur sozial-ökologischen Gestaltung digitaler Räume," EconStor Open Access Articles and Book Chapters, ZBW - Leibniz Information Centre for Economics, pages 87-90.
  33. Hemant C. Sashittal & Avan R. Jassawalla, 2021. "Brands as personal narratives: learning from user–YouTube–brand interactions," Journal of Brand Management, Palgrave Macmillan, vol. 28(6), pages 657-670, November.
  34. Dey, Bidit L. & Nasef, Youssef Tarek & Brown, David M & Samuel, Lalnunpuia & Singh, Pallavi & Apostolidis, Chrysostomos, 2023. "(Im)migrants’ appropriation of culture: Reciprocal influence of personal and work contexts," Journal of World Business, Elsevier, vol. 58(2).
  35. Verstraeten, Julie & Heeremans, Eva & Geuens, Maggie & Vermeir, Iris, 2023. "How online grocery shopping drives private label food purchases," Journal of Business Research, Elsevier, vol. 167(C).
  36. Gielens, Katrijn & Ma, Yu & Namin, Aidin & Sethuraman, Raj & Smith, Ronn J. & Bachtel, Robert C. & Jervis, Suzanne, 2021. "The Future of Private Labels: Towards a Smart Private Label Strategy," Journal of Retailing, Elsevier, vol. 97(1), pages 99-115.
  37. Maier, Erik & Wieringa, Jaap, 2021. "Acquiring customers through online marketplaces? The effect of marketplace sales on sales in a retailer's own channels," International Journal of Research in Marketing, Elsevier, vol. 38(2), pages 311-328.
  38. Dekimpe, Marnik G., 2020. "Retailing and retailing research in the age of big data analytics," International Journal of Research in Marketing, Elsevier, vol. 37(1), pages 3-14.
  39. Isabelle Aimé & Fabienne Berger-Remy & Marie-Eve Laporte, 2022. "The brand, the persona and the algorithm: How datafication is reconfiguring marketing work☆," Post-Print halshs-03651599, HAL.
IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.