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Regional Telecommunications Policy and ASEAN's response to Convergence and Over-the-top (OTT) services

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  • Jirakasem, Monarat
  • Mitomo, Hitoshi

Abstract

This study focuses on the regulations and policy launched by the Association of Southeast Asian Nations (ASEAN) responding to the emerging media convergence and Over-the-top (OTT) services. These issues have become more of a concern due to their huge impact on the digital economy. Regarding the data derived from the three key ICT institutional mechanisms of ASEAN, the results indicate that ASEAN launched policies responding to the rise of convergence and OTT depending on the main agenda set at that period of time. The characteristic of the policy is superficial and intangible. Nevertheless, the market of media convergence and OTT are increasing, so they are recently considered as important issues in the telecommunications area. Nevertheless, it is still in the early stage, so the responding policy is researching and sharing the experiences between members and external dialogue partners.

Suggested Citation

  • Jirakasem, Monarat & Mitomo, Hitoshi, 2017. "Regional Telecommunications Policy and ASEAN's response to Convergence and Over-the-top (OTT) services," 28th European Regional ITS Conference, Passau 2017 169469, International Telecommunications Society (ITS).
    • Handle: RePEc:zbw:itse17:169469
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    References listed on IDEAS

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    1. Hilde Voorveld & Edith Smit & Peter Neijens, 2013. "Cross-media Advertising: Brand Promotion in an Age of Media Convergence," Springer Books, in: Sandra Diehl & Matthias Karmasin (ed.), Media and Convergence Management, edition 127, chapter 9, pages 117-133, Springer.
    2. Jan KRÄMER & Michael WOHLFARTH, 2015. "Regulating Over-the-Top Service Providers in Two-Sided Content Markets: Insights from the Economic Literature," Communications & Strategies, IDATE, Com&Strat dept., vol. 1(99), pages 71-90, 3rd quart.
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    Keywords

    ASEAN; Media convergence; Over-the-top (OTT) services; regional telecommunications policy;
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