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Uma análise de otimização asg à luz das premissas de finanças comportamentais
[An analysis of esg optimization in the light of behavioral finance]

Author

Listed:
  • Borges da Silva, Eduardo
  • Emanuel M. Oliveira, Vitor

Abstract

The significant growth in discussions on the relationship between finance and sustainability has as its central point the wondering whether it is possible to have synergy between the generation of alpha in the return and profitability of an asset that has a sustainable identity and composition. In this context, this paper looks forward to analyze the theme of sustainability, represented by the ESG assumptions - Environmental, Social and Governance, under the theoretical bias of behavioral finance. Just as the heuristics and the Prospect Theory represented a counterpoint to the premise of strict rationality of economic agents, provided for by the Modern Theory of Finance, the ESG, based on this new perspective for decision-making, seeks to assert that it is possible to generate value with adoption and filters of sustainable assumptions. The emphasis of the work is to verify, through optimization at the Markowitz Efficient Frontier, whether a sustainable portfolio, represented by the Índice de Sustentabilidade Empresarial - ISE, can present a better risk-adjusted return performance, compared to the benchmark of the market portfolio, represented by the Índice Ibovespa – IBOV.

Suggested Citation

  • Borges da Silva, Eduardo & Emanuel M. Oliveira, Vitor, 2022. "Uma análise de otimização asg à luz das premissas de finanças comportamentais [An analysis of esg optimization in the light of behavioral finance]," MPRA Paper 115510, University Library of Munich, Germany.
    • Handle: RePEc:pra:mprapa:115510
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    References listed on IDEAS

    as
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    3. Najah Attig & Sadok El Ghoul & Omrane Guedhami & Jungwon Suh, 2013. "Corporate Social Responsibility and Credit Ratings," Journal of Business Ethics, Springer, vol. 117(4), pages 679-694, November.
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    More about this item

    Keywords

    ESG; behavioral finance; portfolio management;
    All these keywords.

    JEL classification:

    • G00 - Financial Economics - - General - - - General
    • G02 - Financial Economics - - General - - - Behavioral Finance: Underlying Principles
    • G21 - Financial Economics - - Financial Institutions and Services - - - Banks; Other Depository Institutions; Micro Finance Institutions; Mortgages
    • G3 - Financial Economics - - Corporate Finance and Governance
    • G30 - Financial Economics - - Corporate Finance and Governance - - - General

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