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Corporate – Nonprofits Partnerships to Improve Social Innovation and Corporate Social Responsibility

Author

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  • Castagnola, Lauren
  • Yawson, Robert M.

Abstract

Corporations are under increasing pressure to serve social purposes beyond maximizing shareholder value. One of the best resources for businesses seeking to affect social change meaningfully is through working with, learning from, and partnering with nonprofits. Different approaches have been emerging for nonprofits to inform and support the interests of for-profit businesses in the area of corporate social responsibility (CSR). In particular, collective impact (CI) and its implications for corporate partners; increasing positive community engagement through progressive hiring practices instituted by non-profit organizations (NPOs); fostering innovation within an organizational setting through NPO collaboration; and exploring a hybrid model of non-profit/for-profit business, with an examination of the advantages and disadvantages thereof. In this paper, we review these unique approaches to show how for-profits can learn from nonprofits and vice versa when it comes to social innovation and corporate social responsibility

Suggested Citation

  • Castagnola, Lauren & Yawson, Robert M., 2021. "Corporate – Nonprofits Partnerships to Improve Social Innovation and Corporate Social Responsibility," MPRA Paper 107997, University Library of Munich, Germany.
    • Handle: RePEc:pra:mprapa:107997
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    File URL: https://mpra.ub.uni-muenchen.de/107997/1/MPRA_paper_107997.pdf
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    References listed on IDEAS

    as
    1. Robert M. Yawson & Gayle Peterson & Ivy Johnson-Kanda, 2020. "Collective impact: dialogue at the interface of the colliding systems of philanthropy," World Review of Entrepreneurship, Management and Sustainable Development, Inderscience Enterprises Ltd, vol. 16(1), pages 1-21.
    2. Kevin T. Schnepel, 2018. "Good Jobs and Recidivism," Economic Journal, Royal Economic Society, vol. 128(608), pages 447-469, February.
    3. Gayle Peterson & Robert M. Yawson & John Sherman & Ivy Johnson-Kanda, 2018. "A systems model of using the Deliberate Leadership® framework for addressing wicked problems," International Journal of Business and Systems Research, Inderscience Enterprises Ltd, vol. 12(3), pages 262-289.
    4. Kevin T. Schnepel, 2018. "Good Jobs and Recidivism," Economic Journal, Royal Economic Society, vol. 128(608), pages 447-469.
    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    Corporate Social Responsibility; Social Innovation; Nonprofits; Collective Impact; Triple Bottom-Line;
    All these keywords.

    JEL classification:

    • L3 - Industrial Organization - - Nonprofit Organizations and Public Enterprise
    • L31 - Industrial Organization - - Nonprofit Organizations and Public Enterprise - - - Nonprofit Institutions; NGOs; Social Entrepreneurship
    • L33 - Industrial Organization - - Nonprofit Organizations and Public Enterprise - - - Comparison of Public and Private Enterprise and Nonprofit Institutions; Privatization; Contracting Out
    • L38 - Industrial Organization - - Nonprofit Organizations and Public Enterprise - - - Public Policy
    • M0 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - General
    • M1 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration
    • M10 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - General
    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility

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