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Horizontal Merger and Vertical Differentiation

Author

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  • Cristina Barbot

    (CETE, Faculdade de Economia da Universidade do Porto)

Abstract

The effects of merger have usually been examined in the context of homogeneous goods, and are unambiguously established. This paper deals with merger in vertically differentiated industries, presenting two models, one with two firms, and one with three firms. Results depend on the number of previous firms in the industry, and on the qualities produced by the merging firms. However, some results about the welfare effects of merger differ from the standard ones, which is mainly due to the nature of competition in a vertical differentiation set.

Suggested Citation

  • Cristina Barbot, 2001. "Horizontal Merger and Vertical Differentiation," FEP Working Papers 108, Universidade do Porto, Faculdade de Economia do Porto.
  • Handle: RePEc:por:fepwps:108
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    File URL: http://www.fep.up.pt/investigacao/workingpapers/wp108.pdf
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    References listed on IDEAS

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    1. Scarpa, Carlo, 1998. "Minimum quality standards with more than two firms1," International Journal of Industrial Organization, Elsevier, vol. 16(5), pages 665-676, September.
    2. Motta, Massimo, 1993. "Endogenous Quality Choice: Price vs. Quantity Competition," Journal of Industrial Economics, Wiley Blackwell, vol. 41(2), pages 113-131, June.
    3. Mussa, Michael & Rosen, Sherwin, 1978. "Monopoly and product quality," Journal of Economic Theory, Elsevier, vol. 18(2), pages 301-317, August.
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    Cited by:

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    2. Rosa Forte, 2004. "The relationship between foreign direct investment and international trade. Substitution or complementarity? A survey," FEP Working Papers 140, Universidade do Porto, Faculdade de Economia do Porto.

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    Keywords

    Merger; vertical differentiation.;

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