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Expected utility and cognitive consistency

Author

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  • Louis Lévy-Garboua

    (TEAM - Université Paris 1)

Abstract

One may reason before making a decision on perceiving potential objections to expected utility-preference. Cognitive consistency is attained by making full use of available information, i.e. consistent preference and reasons. I show that coincidence between the rational choice and the normative preference requires perfect consciousness, and I provide maximizing rules of decision conditional on preference which are valid with imperfect consciousness. A necessary and sufficient condition for expected utility to be descriptively valid is given. Under risk, the rational choice converges towards expected utility through unconscious learning. Many well-known paradoxes and anomalies of choice, evaluation and information are solved for well-behaved preferences

Suggested Citation

  • Louis Lévy-Garboua, 1999. "Expected utility and cognitive consistency," Cahiers de la Maison des Sciences Economiques bla99104, Université Panthéon-Sorbonne (Paris 1).
  • Handle: RePEc:mse:wpsorb:bla99104
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    References listed on IDEAS

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    Cited by:

    1. Serge Blondel, 2002. "Testing Theories of Choice Under Risk: Estimation of Individual Functionals," Journal of Risk and Uncertainty, Springer, vol. 24(3), pages 251-265, May.
    2. Roth, Gerrit, 2006. "Predicting the Gap between Willingness to Accept and Willingness to Pay," Munich Dissertations in Economics 4901, University of Munich, Department of Economics.
    3. André Lapidus, 2000. "La rationalité du choix passionnel : En quête de l'héritage de David Hume," Post-Print hal-00343939, HAL.

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    More about this item

    Keywords

    doubt; cognitive consistency; reasons; information; consciousness; objection-dependent expected utility;
    All these keywords.

    JEL classification:

    • D0 - Microeconomics - - General
    • D8 - Microeconomics - - Information, Knowledge, and Uncertainty

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