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More thought - more framing effects? : Framing effects as a function of elaboration

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  • Igou, Eric R.
  • Bless, Herbert

Abstract

Three studies investigate the impact of the amount of elaboration on framing effects. In all three studies, participants were exposed to decision scenarios similar to the 'Asian disease' problem (Tversky & Kahneman, 1981). The results replicated previous findings: Participants avoided the risky option when the scenario was framed in terms of gains, but preferred the risky option when the scenario was framed in terms of losses. Most importantly, these effects were most pronounced when participants spent more time working on the decision, because of either increased elaboration time (Study 1 and 2) or increased processing motivation (Study 3). Moreover, increased elaboration increased framing effects only when the situation required the scenario to be enriched with additional information. The discussion focuses on the possibility that increased elaboration may not necessarily result in less bias in social judgment and decision making.

Suggested Citation

  • Igou, Eric R. & Bless, Herbert, 2004. "More thought - more framing effects? : Framing effects as a function of elaboration," Papers 03-39, Sonderforschungsbreich 504.
    • Handle: RePEc:mnh:spaper:2744
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    File URL: https://madoc.bib.uni-mannheim.de/2744/1/dp03_39.pdf
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    References listed on IDEAS

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    1. Daniel Kahneman & Amos Tversky, 2013. "Prospect Theory: An Analysis of Decision Under Risk," World Scientific Book Chapters, in: Leonard C MacLean & William T Ziemba (ed.), HANDBOOK OF THE FUNDAMENTALS OF FINANCIAL DECISION MAKING Part I, chapter 6, pages 99-127, World Scientific Publishing Co. Pte. Ltd..
    2. Van Schie, Els C. M. & Van Der Pligt, Joop, 1995. "Influencing Risk Preference in Decision Making: The Effects of Framing and Salience," Organizational Behavior and Human Decision Processes, Elsevier, vol. 63(3), pages 264-275, September.
    3. Levin, Irwin P. & Schneider, Sandra L. & Gaeth, Gary J., 1998. "All Frames Are Not Created Equal: A Typology and Critical Analysis of Framing Effects," Organizational Behavior and Human Decision Processes, Elsevier, vol. 76(2), pages 149-188, November.
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