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Member Awareness of Dairy Cooperative Services in the North Central Region

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  • Deiter, Ronald E.
  • Dahlgran, Roger A.
  • Passe, David M.

Abstract

This article reports on member awareness and member evaluation of dairy cooperative services in the North Central Region. Members seem well informed about services provided by only a few cooperatives. Years of cooperative membership, size of a producer's opration, awareness of the service by other members of the cooperative, and member's attitude about the importance of ser- vices are found to have a significant effect on a member's awareness. Contrary to recent allega- tions, members of larger cooperatives are most aware of services. Cooperative service policies seem consistent with member control. Finally it is demonstrated that selective member education programs that generate an increase in member awareness may not necessarily enhance member support

Suggested Citation

  • Deiter, Ronald E. & Dahlgran, Roger A. & Passe, David M., 1982. "Member Awareness of Dairy Cooperative Services in the North Central Region," ISU General Staff Papers 198207010700001496, Iowa State University, Department of Economics.
    • Handle: RePEc:isu:genstf:198207010700001496
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    References listed on IDEAS

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    1. Bohlen, Joe Merl, 1954. "Changes in knowledge and opinion of business and professional people about cooperative associations," ISU General Staff Papers 1954010108000014218, Iowa State University, Department of Economics.
    2. Copp, James H. & Rust, Irwin W., 1961. "Exploring Communication Processes in a Farmer Cooperative--A Case Study," Farmer Cooperative Research Report (FCRR) 316217, United States Department of Agriculture, Economic Research Service.
    3. Beal, George M., 1953. "Factors related to participation in farmer cooperatives," ISU General Staff Papers 1953010108000013996, Iowa State University, Department of Economics.
    4. Simms, Raymond L. & Chambliss, R. Lee, Jr., 1970. "A Supply Cooperative -- As Farmers See It," Farmer Cooperative Research Report (FCRR) 314181, United States Department of Agriculture, Economic Research Service.
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