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Platform play among incumbent firms: the wrong focus?

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  • Nicolas van Zeebroeck
  • Jacques Bughin

Abstract

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Suggested Citation

  • Nicolas van Zeebroeck & Jacques Bughin, 2017. "Platform play among incumbent firms: the wrong focus?," Working Papers TIMES² 2017-023, ULB -- Universite Libre de Bruxelles.
    • Handle: RePEc:ict:wpaper:2013/250365
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    File URL: https://dipot.ulb.ac.be/dspace/bitstream/2013/250365/3/WP023-2017.pdf
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    References listed on IDEAS

    as
    1. Jean-Charles Rochet & Jean Tirole, 2003. "Platform Competition in Two-Sided Markets," Journal of the European Economic Association, MIT Press, vol. 1(4), pages 990-1029, June.
    2. David S. Evans & Richard Schmalensee, 2002. "Some Economic Aspects of Antitrust Analysis in Dynamically Competitive Industries," NBER Chapters, in: Innovation Policy and the Economy, Volume 2, pages 1-50, National Bureau of Economic Research, Inc.
    3. Jacques Bughin & Nicolas van Zeebroeck, 2017. "The case for offensive strategies in response to digital disruption," iCite Working Papers WP021-2017, ULB -- Universite Libre de Bruxelles.
    4. repec:ulb:ulbeco:2013/249805 is not listed on IDEAS
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    More about this item

    Keywords

    Digital transformation; Digital strategy; Platforms; Incumbent capabilities; Demand-side economies of scale;
    All these keywords.

    JEL classification:

    • L22 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Firm Organization and Market Structure
    • L25 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Firm Performance
    • M15 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - IT Management
    • O33 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Technological Change: Choices and Consequences; Diffusion Processes

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