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Les raisons d'être de la franchise dans les transactions de services aux entreprises

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  • Délila Allam

    (CES - Centre d'économie de la Sorbonne - UP1 - Université Paris 1 Panthéon-Sorbonne - CNRS - Centre National de la Recherche Scientifique)

Abstract

The Reason for the Franchise in Transactions Business Services Abstract - The franchise, as hybrid form of coordination undertake an asymmetric allocation of legal and economic rights between the parties. The franchise is a governance structure that is particularly successful in achieving balance incentive and control. However, business services represent less than 7% of franchise networks in France. We study why the markets for business services could become "new land of conquest" for the franchise.

Suggested Citation

  • Délila Allam, 2008. "Les raisons d'être de la franchise dans les transactions de services aux entreprises," Post-Print halshs-00643798, HAL.
    • Handle: RePEc:hal:journl:halshs-00643798
    Note: View the original document on HAL open archive server: https://shs.hal.science/halshs-00643798
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