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En toutes franchises : de la capacité d'obéissance à la capacité d'initiative

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  • Délila Allam

    (CES - Centre d'économie de la Sorbonne - UP1 - Université Paris 1 Panthéon-Sorbonne - CNRS - Centre National de la Recherche Scientifique)

Abstract

Coordination and franchise: from an obedience to an capacity of initiative Summary Franchise networks are a form of collective entrepreneurship that bring together entrepreneurs spread over an economic territory who choose to act in a concerted and consistent manner with regard to the expectations of consumers. This hybrid form of coordination is different from both the market and the firm and responds to a new economic environment. In this paper, I seek to analyze this phenomenon byexamining the recruitment criteria for prospective franchisees and their managerial consequences.

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  • Délila Allam, 2011. "En toutes franchises : de la capacité d'obéissance à la capacité d'initiative," Post-Print halshs-00643792, HAL.
    • Handle: RePEc:hal:journl:halshs-00643792
    Note: View the original document on HAL open archive server: https://shs.hal.science/halshs-00643792
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