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Construction d'un indice de réputation sociétale et application empirique

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  • Christel Decock Good

    (CREFIGE - CENTRE DE RECHERCHE EUROPEEN EN FINANCE ET GESTION - Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres)

Abstract

L'article a pour objet de présenter une recherche dans le cadre de la comptabilité sociétale. Nous proposons une échelle de mesure de la responsabilité sociétale des entreprises à travers leurs actions de mécénat. L'outil est ensuite appliqué à un échantillon de 75 entreprises françaises mécènes et permet le test de deux hypothèses relatives à la théorie de la légitimité.

Suggested Citation

  • Christel Decock Good, 2000. "Construction d'un indice de réputation sociétale et application empirique," Post-Print halshs-00587447, HAL.
    • Handle: RePEc:hal:journl:halshs-00587447
    Note: View the original document on HAL open archive server: https://shs.hal.science/halshs-00587447
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    File URL: https://shs.hal.science/halshs-00587447/document
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    References listed on IDEAS

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