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Manager La créativité

Author

Listed:
  • Thomas Paris

    (PREG-CRG - Pole de recherche en économie et gestion - X - École polytechnique - IP Paris - Institut Polytechnique de Paris - CNRS - Centre National de la Recherche Scientifique, CRG - Centre de recherche en gestion - X - École polytechnique - IP Paris - Institut Polytechnique de Paris - CNRS - Centre National de la Recherche Scientifique)

Abstract

How do creative companies (cinema, haute cuisine, design, fashion...) manage innovation? How do they manage to escape from routine and formatting? How do they keep creative over time? Through case studies in different creative industries, the book outlines the main principles that can enable any company, whatever its activity, to set up creative processes. Though creativity puts forward talent and individual genius, it also relies on processes and unique organizations.

Suggested Citation

  • Thomas Paris, 2010. "Manager La créativité," Post-Print halshs-00538786, HAL.
    • Handle: RePEc:hal:journl:halshs-00538786
    as

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    Cited by:

    1. André Cipriani, 2014. "L'art comme outil de lien social et de management interculturel au sein d'entreprises innovantes ?," Post-Print hal-01164492, HAL.
    2. Laurent Bach & Remy Guichardaz & Eric Schenk, 2020. "Technologie Blockchain et intermédiation dans l'industrie musicale," Working Papers of BETA 2020-16, Bureau d'Economie Théorique et Appliquée, UDS, Strasbourg.

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