IDEAS home Printed from https://ideas.repec.org/p/hal/journl/hal-03481038.html
   My bibliography  Save this paper

The True Revolution of 1968: Mineral Water Trade and the Early Proliferation of Plastic, 1960s–1970s

Author

Listed:
  • Nicolas Marty

    (FRAMESPA - France, Amériques, Espagne,Sociétés, Pouvoirs, Acteurs - UPVD - Université de Perpignan Via Domitia - UT2J - Université Toulouse - Jean Jaurès - UT - Université de Toulouse - CNRS - Centre National de la Recherche Scientifique, UPVD - Université de Perpignan Via Domitia)

Abstract

This article examines the 1968 decision by the French mineral water company Vittel to use PVC packaging for its main product. This was the first time this type of packaging had been used for a mainstream consumer product. By examining the causes, manifestations, and consequences of this business decision, it aims to show how this model has spread and contributed to the creation of an environmentally damaging waste regime by abandoning deposit systems. The article also seeks to show, through this case, the importance of identifying social and institutional contexts to understand the trajectory of consumer products.

Suggested Citation

  • Nicolas Marty, 2020. "The True Revolution of 1968: Mineral Water Trade and the Early Proliferation of Plastic, 1960s–1970s," Post-Print hal-03481038, HAL.
    • Handle: RePEc:hal:journl:hal-03481038
    DOI: 10.1017/S0007680520000549
    as

    Download full text from publisher

    To our knowledge, this item is not available for download. To find whether it is available, there are three options:
    1. Check below whether another version of this item is available online.
    2. Check on the provider's web page whether it is in fact available.
    3. Perform a search for a similarly titled item that would be available.

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Macarena Beltran & Benny Tjahjono & Anna Bogush & Jorge Julião & Evandro L. S. Teixeira, 2021. "Food Plastic Packaging Transition towards Circular Bioeconomy: A Systematic Review of Literature," Sustainability, MDPI, vol. 13(7), pages 1-24, April.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:hal:journl:hal-03481038. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: CCSD (email available below). General contact details of provider: https://hal.archives-ouvertes.fr/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.