IDEAS home Printed from https://ideas.repec.org/p/hal/journl/hal-03023332.html
   My bibliography  Save this paper

A Country-of-Origin Perspective on Climate Change Actions: Evidence from France, Morocco, and the United States

Author

Listed:
  • Marie Schill

    (REGARDS - Recherches en Économie Gestion AgroRessources Durabilité Santé- EA 6292 - URCA - Université de Reims Champagne-Ardenne - MSH-URCA - Maison des Sciences Humaines de Champagne-Ardenne - URCA - Université de Reims Champagne-Ardenne)

  • Delphine Godefroit-Winkel

    (TBS - Toulouse Business School)

  • Mine Üçok-Hugues

Abstract

Country-of-origin (COO) research cites the influence of country-level actions on consumers' attitudes but does not specify how such actions might influence the COO image, particularly in a climate change context. However, various countries adopt different climate change actions, with notable potential implications for products associated with the nations' images; therefore, it is vital to understand the relationship between climate change actions and consumers' attitudes toward their country. This study, which solicits responses from 1,389 consumers in France, Morocco, and the United States, investigates whether and how climate change actions influence each COO image and consumers' attitudes toward it, which vary with consumers' level of climate change concern. Such climate change actions also exert distinct effects that are moderated by the cultural context. Therefore, this study extends the COO literature to a climate change context and provides relevant implications for policy makers and marketing managers aiming to improve their COO image.

Suggested Citation

  • Marie Schill & Delphine Godefroit-Winkel & Mine Üçok-Hugues, 2021. "A Country-of-Origin Perspective on Climate Change Actions: Evidence from France, Morocco, and the United States," Post-Print hal-03023332, HAL.
    • Handle: RePEc:hal:journl:hal-03023332
    DOI: 10.1177/1069031X20963712
    as

    Download full text from publisher

    To our knowledge, this item is not available for download. To find whether it is available, there are three options:
    1. Check below whether another version of this item is available online.
    2. Check on the provider's web page whether it is in fact available.
    3. Perform a search for a similarly titled item that would be available.

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Prabhsimran Singh & Surleen Kaur & Abdullah M. Baabdullah & Yogesh K. Dwivedi & Sandeep Sharma & Ravinder Singh Sawhney & Ronnie Das, 2023. "Is #SDG13 Trending Online? Insights from Climate Change Discussions on Twitter," Information Systems Frontiers, Springer, vol. 25(1), pages 199-219, February.
    2. Constantinos N. Leonidou & Verena Gruber & Bodo B. Schlegelmilch, 2022. "Consumers’ Environmental Sustainability Beliefs and Activism : A Cross-Cultural Examination," Post-Print hal-04558564, HAL.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:hal:journl:hal-03023332. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: CCSD (email available below). General contact details of provider: https://hal.archives-ouvertes.fr/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.