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Role Models and Women Entrepreneurs: Entrepreneurial Superwoman Has Her Say

Author

Listed:
  • Janice Byrne

    (EM - EMLyon Business School, LEM - Lille économie management - UMR 9221 - UA - Université d'Artois - UCL - Université catholique de Lille - Université de Lille - CNRS - Centre National de la Recherche Scientifique)

  • Salma Fattoum

    (EM - EMLyon Business School)

  • Maria Cristina Diaz Garcia

Abstract

It is suggested that more "role model" women entrepreneurs are needed. However, the gender gap in entrepreneurship remains. This study analyses the narratives of 51 role model women entrepreneurs to explore how they represent women entrepreneurs and entrepreneurship. We found that in accordance with the contemporary pressure for women to succeed and perform personally and professionally, the voice of the (super)woman doing "individualized entrepreneurial femininity" dominates. The role models narratives obscure race, class, and age barriers; reproduce prevailing gender stereotypes; normalize discriminatory workplace treatment and depict entrepreneurship as an appropriate alternative for working mothers. Implications for policy makers are presented.

Suggested Citation

  • Janice Byrne & Salma Fattoum & Maria Cristina Diaz Garcia, 2019. "Role Models and Women Entrepreneurs: Entrepreneurial Superwoman Has Her Say," Post-Print hal-02572644, HAL.
    • Handle: RePEc:hal:journl:hal-02572644
    DOI: 10.1111/jsbm.12426
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    Citations

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    Cited by:

    1. Anna Alexandersson & Viktorija Kalonaityte, 2021. "Girl bosses, punk poodles, and pink smoothies: Girlhood as Enterprising Femininity," Gender, Work and Organization, Wiley Blackwell, vol. 28(1), pages 416-438, January.
    2. Amal Abdellatif & Maryam Aldossari & Ilaria Boncori & Jamie Callahan & Uracha Chatrakul Na Ayudhya & Sara Chaudhry & Nina Kivinen & Shan‐Jan Sarah Liu & Ea Høg Utoft & Natalia Vershinina & Emily Yarro, 2021. "Breaking the mold: Working through our differences to vocalize the sound of change," Gender, Work and Organization, Wiley Blackwell, vol. 28(5), pages 1956-1979, September.
    3. Abbasianchavari, Arezou & Block, Joern, 2022. "Perceptual factors explaining the gender gap in entrepreneurial propensity: A replication and extension," Journal of Business Venturing Insights, Elsevier, vol. 17(C).
    4. Muhammad Farhan Jalil & Azlan Ali & Rashidah Kamarulzaman, 2023. "The influence of psychological capital and social capital on women entrepreneurs’ intentions: the mediating role of attitude," Palgrave Communications, Palgrave Macmillan, vol. 10(1), pages 1-14, December.
    5. Xuemei Xie & Yonghui Wu, 2022. "Doing Well and Doing Good: How Responsible Entrepreneurship Shapes Female Entrepreneurial Success," Journal of Business Ethics, Springer, vol. 178(3), pages 803-828, July.
    6. Welter, Friederike, 2020. "Contexts and gender: Looking back and thinking forward," Working Papers 01/20, Institut für Mittelstandsforschung (IfM) Bonn.
    7. Wee Chan Au & Siân Stephens, 2023. "I Am Not Just a Nurse: The Need for a Boundaried Ethic of Care in the Context of Prolific Relationality," Journal of Business Ethics, Springer, vol. 186(3), pages 493-510, September.
    8. Dirk De Clercq & Steven A. Brieger, 2022. "When Discrimination is Worse, Autonomy is Key: How Women Entrepreneurs Leverage Job Autonomy Resources to Find Work–Life Balance," Journal of Business Ethics, Springer, vol. 177(3), pages 665-682, May.
    9. Tii N. Nchofoung & Simplice A. Asongu & Vanessa S. Tchamyou, 2021. "The political implication of women and industrialisation in Africa," Working Papers of the African Governance and Development Institute. 21/072, African Governance and Development Institute..
    10. Katherina Kuschel & Kerstin Ettl & Cristina Díaz-García & Gry Agnete Alsos, 2020. "Stemming the gender gap in STEM entrepreneurship – insights into women’s entrepreneurship in science, technology, engineering and mathematics," International Entrepreneurship and Management Journal, Springer, vol. 16(1), pages 1-15, March.
    11. Vijayta Doshi, 2022. "Experiencing liminality: At the crossroads of neoliberal and gendered experiences," Gender, Work and Organization, Wiley Blackwell, vol. 29(4), pages 1132-1148, July.
    12. Matricano, Diego, 2022. "The influence of gender on technology transfer processes managed in Italian Young Innovative Companies: A stochastic frontier analysis," Technovation, Elsevier, vol. 111(C).
    13. Purushottam Dhakal & Retha Wiesner & Tek Maraseni, 2022. "When Entrepreneurial Leadership Identity and Passion Meet Venture Growth Intention," Sustainability, MDPI, vol. 14(20), pages 1-20, October.
    14. Katherina Kuschel, 2019. "Women Founders in the Technology Industry: The Startup-Relatedness of the Decision to Become a Mother," Administrative Sciences, MDPI, vol. 9(2), pages 1-17, April.
    15. Sanae Hobad & Laila Hobad & Abderrazzak Kabbouri, 2023. "Female entrepreneurship and social media in Morocco [L'entrepreneuriat féminin et les médias sociaux au Maroc]," Post-Print hal-03973512, HAL.
    16. Lauren Bari & Tom Turner & Michelle O'Sullivan, 2021. "Gender differences in solo self‐employment: Gendered flexibility and the effects of parenthood," Gender, Work and Organization, Wiley Blackwell, vol. 28(6), pages 2180-2198, November.
    17. Alka Gupta & Safal Batra & Vishal K. Gupta, 2022. "Gender, culture, and implicit theories about entrepreneurs: a cross-national investigation," Small Business Economics, Springer, vol. 58(2), pages 1073-1089, February.

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