La présence sociale : quels effets sur la personnalité, la réputation et la confiance envers le site web ?
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References listed on IDEAS
- Caroline Ardelet & Bérangère Brial, 2011. "Influence des recommandations d'internautes: le role de la presence sociale et de l'expertise," Post-Print hal-01258971, HAL.
- repec:dau:papers:123456789/4230 is not listed on IDEAS
- P. Gurviez & M. Korchia, 2002. "Proposition d'une échelle de mesure multidimensionnelle de la confiance dans la marque," Post-Print hal-02020609, HAL.
- Gefen, David & Straub, Detmar W., 2004. "Consumer trust in B2C e-Commerce and the importance of social presence: experiments in e-Products and e-Services," Omega, Elsevier, vol. 32(6), pages 407-424, December.
- Lucie Sirieix & Pierre-Louis Dubois, 1999. "Vers un modèle qualité-satisfaction intégrant la confiance?," Post-Print hal-02018476, HAL.
- Brigitte Muller & Jean-Louis Chandon, 2003. "The Impact of Visiting a Brand Website on Brand Personality," Post-Print hal-01810519, HAL.
- Brigitte Muller & Jean-Louis Chandon, 2003. "The Impact of Visiting a Brand Website on Brand Personality," Post-Print hal-01796042, HAL.
- repec:dau:papers:123456789/8446 is not listed on IDEAS
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