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Lights… Camera… Action! Staging of actors in store

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  • Emilie Hoëllard

    (NIMEC - Normandie Innovation Marché Entreprise Consommation - UNICAEN - Université de Caen Normandie - NU - Normandie Université - ULH - Université Le Havre Normandie - NU - Normandie Université - UNIROUEN - Université de Rouen Normandie - NU - Normandie Université - IRIHS - Institut de Recherche Interdisciplinaire Homme et Société - UNIROUEN - Université de Rouen Normandie - NU - Normandie Université)

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  • Emilie Hoëllard, 2018. "Lights… Camera… Action! Staging of actors in store," Post-Print hal-01710887, HAL.
    • Handle: RePEc:hal:journl:hal-01710887
    Note: View the original document on HAL open archive server: https://normandie-univ.hal.science/hal-01710887
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    File URL: https://normandie-univ.hal.science/hal-01710887/document
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    References listed on IDEAS

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    1. Jean-François Lemoine & Olivier Badot, 2008. "Gestion tribale de la marque et distribution spécialisée : le cas Abercrombie & Fitch," Post-Print halshs-02913940, HAL.
    2. Holbrook, Morris B & Hirschman, Elizabeth C, 1982. "The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 9(2), pages 132-140, September.
    3. Pierre Volle, 2000. "Etudes et recherches sur la distribution," Post-Print halshs-00151275, HAL.
    4. Stephen J Grove & RAYMOND P FISK & MICHAEL J DORSCH, 1998. "Assessing the Theatrical Components of the Service Encounter: A Cluster Analysis Examination," The Service Industries Journal, Taylor & Francis Journals, vol. 18(3), pages 116-134, July.
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