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When Markets are Unfamiliar: Comparing the Market for Presentation Technology in the French and U.S. Legal Systems

Author

Listed:
  • J. Lambert

    (USM - University of Southern Mississippi)

  • Leslie Klieb

    (EMSI - Ecole de Management des Systèmes d'Information - EESC-GEM Grenoble Ecole de Management)

  • Jean-Jacques Chanaron

    (EMSI - Ecole de Management des Systèmes d'Information - EESC-GEM Grenoble Ecole de Management, GATE - Groupe d'analyse et de théorie économique - UL2 - Université Lumière - Lyon 2 - ENS LSH - Ecole Normale Supérieure Lettres et Sciences Humaines - CNRS - Centre National de la Recherche Scientifique)

Abstract

When examining new markets for technologies, we must always remember that cultures, governments and enterprises that we encounter may be very different from those of our existing markets. If a saturation of certain technologies within certain geographical or national markets exists, exploration into yet-untapped new markets may indeed lie in areas that are unlike those with which we are most familiar.

Suggested Citation

  • J. Lambert & Leslie Klieb & Jean-Jacques Chanaron, 2008. "When Markets are Unfamiliar: Comparing the Market for Presentation Technology in the French and U.S. Legal Systems," Grenoble Ecole de Management (Post-Print) halshs-00354363, HAL.
  • Handle: RePEc:hal:gemptp:halshs-00354363
    Note: View the original document on HAL open archive server: https://shs.hal.science/halshs-00354363
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    Keywords

    market technology; France; US;
    All these keywords.

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