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Team versus Individual Reputations: a Model of Interaction and some Empirical Evidence

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  • Olivier Gergaud

    (OMI - Organisation Marchandes et Institutions - URCA - Université de Reims Champagne-Ardenne, TEAM - Théories et Applications en Microéconomie et Macroéconomie - UP1 - Université Paris 1 Panthéon-Sorbonne - CNRS - Centre National de la Recherche Scientifique)

  • Florine Livat

    (OMI - Organisation Marchandes et Institutions - URCA - Université de Reims Champagne-Ardenne)

Abstract

How do individuals, goods or services (e.g. researchers) through their own reputation give birth to a group's reputation (e.g. a laboratory) and conversely how do they take advantage of this group's reputation. Do they contribute to (derive benefit from) the group's reputation proportionally to their individual reputation or in a different way? To answer these questions we develop in this paper a theoretical model in which collective reputation both determines and is determined -simultaneously- by individual reputations as suggested first by Tirole (1996). This paper also proposes an empirical strategy to assess both umbrella impacts (the impact of a collective reputation on a given individual reputation) and contributions to the umbrella (the contrary). Then, the theoretical model is applied to the case of Bordeaux wines from a rich dataset on individual opinions.

Suggested Citation

  • Olivier Gergaud & Florine Livat, 2004. "Team versus Individual Reputations: a Model of Interaction and some Empirical Evidence," Université Paris1 Panthéon-Sorbonne (Post-Print and Working Papers) halshs-03280777, HAL.
    • Handle: RePEc:hal:cesptp:halshs-03280777
    Note: View the original document on HAL open archive server: https://shs.hal.science/halshs-03280777
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    References listed on IDEAS

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    Cited by:

    1. Kolavalli, Shashidhara & Birner, Regina & Flaherty, Kathleen, 2012. "The comprehensive Africa agriculture program as a collective institution:," IFPRI discussion papers 1238, International Food Policy Research Institute (IFPRI).
    2. Roberta Sisto & Emilio De Meo & Antonio Lopolito, 2006. "Quality, Coordination and Collective Reputation in the San Severo Wine Production System," Quaderni DSEMS 17-2006, Dipartimento di Scienze Economiche, Matematiche e Statistiche, Universita' di Foggia.
    3. Gergaud, Olivier & Livat, Florine, 2007. "How do consumers use signals to assess quality?," Working Papers 37296, American Association of Wine Economists.

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    More about this item

    Keywords

    Cultural goods; Collective Reputation; Individual Reputation; Réputation individuelle; Réputation collective; Biens culturels;
    All these keywords.

    JEL classification:

    • L15 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Information and Product Quality
    • L66 - Industrial Organization - - Industry Studies: Manufacturing - - - Food; Beverages; Cosmetics; Tobacco
    • Z13 - Other Special Topics - - Cultural Economics - - - Economic Sociology; Economic Anthropology; Language; Social and Economic Stratification

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