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Demand estimation and consumer welfare in the banking industry

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  • Astrid A. Dick

Abstract

This paper estimates a structural demand model for commercial bank deposit services. Following the discrete choice literature, consumer decisions are based on prices and bank characteristics. The results, based on the U.S. for 1993-1999, indicate that, with respect to prices, consumers respond to deposit rates, and to a lesser extent, to account fees, in choosing a depository institution. Moreover, consumers respond favorably to the branch staffing and geographic density, as well as to the bank's age, size, and geographic diversification. In light of the banks' responses to regulatory changes throughout the period, most markets experience a slight increase in welfare.

Suggested Citation

  • Astrid A. Dick, 2002. "Demand estimation and consumer welfare in the banking industry," Finance and Economics Discussion Series 2002-58, Board of Governors of the Federal Reserve System (U.S.).
  • Handle: RePEc:fip:fedgfe:2002-58
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    References listed on IDEAS

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    Cited by:

    1. M. Girotti & R. Meade, 2017. "U.S. Savings Banks' Demutualization and Depositor Welfare," Working papers 639, Banque de France.
    2. repec:zbw:bofrdp:2008_004 is not listed on IDEAS
    3. ÖRS, Evren & Rice, Tara, 2007. "Bank Imputed Interest Rates: Unbiased Estimates of Offered Rates?," CEPR Discussion Papers 6036, C.E.P.R. Discussion Papers.
    4. Barbosa, Klenio & de Paula Rocha, Bruno & Salazar, Fernando, 2015. "Assessing competition in the banking industry: A multi-product approach," Journal of Banking & Finance, Elsevier, vol. 50(C), pages 340-362.
    5. Dick, Astrid A., 2008. "Demand estimation and consumer welfare in the banking industry," Journal of Banking & Finance, Elsevier, vol. 32(8), pages 1661-1676, August.
    6. Molnár, József, 2008. "Market power and merger simulation in retail banking," Bank of Finland Research Discussion Papers 4/2008, Bank of Finland.
    7. Molnár, József, 2008. "Market power and merger simulation in retail banking," Bank of Finland Research Discussion Papers 4/2008, Bank of Finland.
    8. Astrid A. Dick, 2003. "Nationwide branching and its impact on market structure, quality and bank performance," Finance and Economics Discussion Series 2003-35, Board of Governors of the Federal Reserve System (U.S.).
    9. Knittel, Christopher R., 2004. "Incompatibility, Product Attributes and Consumer Welfare: Evidence from ATMs," Santa Cruz Department of Economics, Working Paper Series qt4z54r2s3, Department of Economics, UC Santa Cruz.
    10. Knittel Christopher R. & Stango Victor, 2008. "Incompatibility, Product Attributes and Consumer Welfare: Evidence from ATMs," The B.E. Journal of Economic Analysis & Policy, De Gruyter, vol. 8(1), pages 1-42, January.
    11. Ardic Oya Pinar & Yuzereroglu Uygar, 2009. "How Do Individuals Choose Banks? An Application to Household Level Data from Turkey," The B.E. Journal of Economic Analysis & Policy, De Gruyter, vol. 9(1), pages 1-26, June.
    12. Oya Pinar Ardic & Uygar Yuzereroglu, 2006. "A Multinomial Logit Model of Bank Choice: An Application to Turkey," Working Papers 2006/02, Bogazici University, Department of Economics.
    13. Astrid A. Dick, 2003. "Market structure and quality: an application to the banking industry," Finance and Economics Discussion Series 2003-14, Board of Governors of the Federal Reserve System (U.S.).
    14. Hannan, Timothy H., 2007. "ATM surcharge bans and bank market structure: The case of Iowa and its neighbors," Journal of Banking & Finance, Elsevier, vol. 31(4), pages 1061-1082, April.
    15. Clifford Winston & Vikram Maheshri & Scott M. Dennis, 2011. "Long-Run Effects of Mergers: The Case of U.S. Western Railroads," Journal of Law and Economics, University of Chicago Press, vol. 54(2), pages 275-304.
    16. Evren Ors & Tara N. Rice, 2006. "Bank imputed interest rates: unbiased estimates of offered rates?," Working Paper Series WP-06-26, Federal Reserve Bank of Chicago.

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    Keywords

    Banks and banking; American; Consumer behavior;
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