Assesing the frequency and clauses of out-of-stock events through store scanner data
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More about this item
Keywords
out-of-stock events; store-level scanner data; assortment; retailing; marketing metrics;All these keywords.
JEL classification:
- L11 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Production, Pricing, and Market Structure; Size Distribution of Firms
- L16 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Industrial Organization and Macroeconomics; Macroeconomic Industrial Structure
- L21 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Business Objectives of the Firm
NEP fields
This paper has been announced in the following NEP Reports:- NEP-MKT-2006-06-03 (Marketing)
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