Every document and picture tells a story: using internal corporate document reviews, semiotics, and content analysis to assess tobacco advertising
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References listed on IDEAS
- N/A, 1995. "Documents," South Asian Survey, , vol. 2(1), pages 119-140, March.
- N/A, 1995. "Documents," South Asian Survey, , vol. 2(2), pages 271-282, September.
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- Joanne Chen Lyu & Peiyi Huang & Nan Jiang & Pamela M. Ling, 2022. "A Systematic Review of E-Cigarette Marketing Communication: Messages, Communication Channels, and Strategies," IJERPH, MDPI, vol. 19(15), pages 1-15, July.
- Paul M. Anglin & Yanmin Gao, 2023. "Value of Communication and Social Media: An Equilibrium Theory of Messaging," The Journal of Real Estate Finance and Economics, Springer, vol. 66(4), pages 861-903, May.
- Golinvaux Antoine & Evagelou Ioannis, 2017. "The Role of Semiotics in Tourism Destination Branding through Social Media: The Case of Switzerland," Tourism Research Institute, Journal of Tourism Research, vol. 16(1), pages 207-219, June.
- Timothy Dewhirst & Wonkyong B. Lee & Geoffrey T. Fong & Pamela M. Ling, 2016. "Exporting an Inherently Harmful Product: The Marketing of Virginia Slims Cigarettes in the United States, Japan, and Korea," Journal of Business Ethics, Springer, vol. 139(1), pages 161-181, November.
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Keywords
corporate documents; tobacco; advertising; research methods; communication;All these keywords.
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