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A Case Study In Economic Value Added: Measuring And Rewarding Performance In A Divisionalized Company

In: Marketing And Management Sciences

Author

Listed:
  • EVDOKIA TSIFORA

    (Dpt. of Accountancy, Technological Education Institute of Larissa, Larissa, 41110, Greece)

  • PANAGIOTIS TRIVELLAS

    (Dpt. of Accountancy, Technological Education Institute of Larissa, Larissa, 41110, Greece)

Abstract

Using different metrics in order to evaluate the performance of a company, is considered a rather complex procedure but of crucial importance for any economic organization. It might reveal unidentified problems whose settlement would improve the general position of the firm and make it boost in the future. Economic Value Added (EVA) is an alternative to the traditional accounting profits that has fanatic advocators as well as opponents. The real value created for the firm has a great significance for shareholders, since they often feel unprotected against the bad decisions and choices made by the managers. A system like EVA, which motivates managers to think and act like shareholders and rewards accordingly is presented by the advocators of EVA, as the key to answer such a question. This study examines this problem based on a case study approach.

Suggested Citation

  • Evdokia Tsifora & Panagiotis Trivellas, 2010. "A Case Study In Economic Value Added: Measuring And Rewarding Performance In A Divisionalized Company," World Scientific Book Chapters, in: Damianos P Sakas & Nikolaos Konstantopoulos (ed.), Marketing And Management Sciences, chapter 111, pages 609-613, World Scientific Publishing Co. Pte. Ltd..
    • Handle: RePEc:wsi:wschap:9781848165106_0111
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    Keywords

    Management; Organizational Behavior; Marketing; Negotiation; Dynamic Models; International Business; Strategic Business; Human Resource;
    All these keywords.

    JEL classification:

    • O30 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - General

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