IDEAS home Printed from https://ideas.repec.org/h/wsi/wschap/9781848165106_0020.html
   My bibliography  Save this book chapter

System Dynamics Model For Competition Analysis Between Lcd And Pdp In The Fpd Tv Market

In: Marketing And Management Sciences

Author

Listed:
  • KYUNG-SUN LEE

    (Department of Information Display Management, Kyung Hee University, Hoegi-dong 1, Dongdaemoon-gu, Seoul, 130-701, Korea)

  • DOHOON KIM

    (College of Business Administration, Kyung Hee University, Hoegi-dong 1, Dongdaemoon-gu, Seoul, 130-701, Korea)

Abstract

The FPD(Flat Panel Display) market is rapidly growing with the advancement of digital technologies. As demand has moved from analog TV sets to digital ones, one sees a rapid growth of the FPD TV market. And there was a vague idea that technical differences of LCD(Liquid Crystal Display) and PDP(Plasma Display Panel) would divide the FPD TV market: LCD for small size screen TVs and PDP for large ones. However, unexpectedly rapid progress in the LCD industry led itself to expand into the large screen markets. Accordingly, the competition between LCD and PDP in this market segment is getting fiercer. We examine in this article the underlying system dynamics which led LCD to catch up PDP and eventually induced the collapse of market boundaries between LCD and PDP. We also demonstrate key feedback mechanisms which caused LCD to gain an advantage over PDP.

Suggested Citation

  • Kyung-Sun Lee & Dohoon Kim, 2010. "System Dynamics Model For Competition Analysis Between Lcd And Pdp In The Fpd Tv Market," World Scientific Book Chapters, in: Damianos P Sakas & Nikolaos Konstantopoulos (ed.), Marketing And Management Sciences, chapter 20, pages 106-110, World Scientific Publishing Co. Pte. Ltd..
    • Handle: RePEc:wsi:wschap:9781848165106_0020
    as

    Download full text from publisher

    File URL: https://www.worldscientific.com/doi/pdf/10.1142/9781848165106_0020
    Download Restriction: Ebook Access is available upon purchase.
    File URL: https://www.worldscientific.com/doi/abs/10.1142/9781848165106_0020
    Download Restriction: Ebook Access is available upon purchase.
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    More about this item

    Keywords

    Management; Organizational Behavior; Marketing; Negotiation; Dynamic Models; International Business; Strategic Business; Human Resource;
    All these keywords.

    JEL classification:

    • O30 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - General

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:wsi:wschap:9781848165106_0020. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Tai Tone Lim (email available below). General contact details of provider: http://www.worldscientific.com/page/worldscibooks .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.