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Strategic Content Curation

In: Strategic Social Media Management

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  • Karen E. Sutherland

    (University of the Sunshine Coast)

Abstract

With a solid social media strategy in place, a business or nonprofit has a much greater chance of achieving its goals. After developing the social media strategy, it must be implemented. This is where the next two sections of this book will prove to be extremely helpful to guide you through the process of curation and creation of strategic content to support the goals and objectives of the social media strategy.

Suggested Citation

  • Karen E. Sutherland, 2021. "Strategic Content Curation," Springer Books, in: Strategic Social Media Management, edition 1, chapter 9, pages 201-203, Springer.
    • Handle: RePEc:spr:sprchp:978-981-15-4658-7_9
    DOI: 10.1007/978-981-15-4658-7_9
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